Jen Gurecki is downright famous (infamous?) in the outdoor industry. She's outspoken, unabashed and not afraid to center women/their businesses/their pleasure. But more importantly, she runs the only women-owned and operated ski and snowboard manufacturer in the world—a business she grew by sharing her personal journey and using her incredible voice. It makes her brand a perfect fit for Substack. In this conversation, we discuss the ingredients for a successful Substack and how to run a sale that doesn't damage your brand.

LINKS

Jen's Go Fund Me - Donate to Cancer Messed with the Wrong Bish

Coalition Snow

Lady Parts Substack

Redefining Radical Substack

Jen on Instagram

Ergo Offers

Magical Make an Offer

Jeanine Pesce

Amanda Goad

The Portable Feminist Reader, ed Roxanne Gay 

Letters from an American - Heather Cox Richardson's Substack

Airplane Mode - Liz Plank's Substack

Cody Cook Parrot