OnBase: Smashing Sales and Marketing Misalignments

Ep. 220 | Executive to Super Executive. Ft. Sandy Carter


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In this episode, Sandy Carter talks about the life of a data-driven super executive, highlighting how data helps executives with digital transformation and innovation in 2021 and beyond. Sandy talks about the state of data in 2021, how COVID has changed the way companies are using data, and the roles of data scientists and partners in digital transformation. Plus, she shares her thoughts on what it takes for an early stage VP to become a senior VP, along with the requirements and boundaries you should have when mentoring someone.

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OnBase: Smashing Sales and Marketing MisalignmentsBy Demandbase

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