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In this episode, wedding and branding photographer Steven de Cuba passionately shares his journey as a photographer and finding his personal brand. He talks about the importance of building a personal brand in social media to turn your passion into a profitable business.

KEY TAKEAWAYS FROM THIS EPISODE

• As entrepreneurs, we have to be creative at all times.
• Commitment and integrity play a big part in your brand's success.
• Even if you’re the best, you will never see results if you don’t put yourself out there.
• Your actions should match your dreams.
• Branding is how someone talks about you when you are not in the room.
• Branding is an experience. Branding is what you make someone feel when they hear your voice when they hear your name when they see you. 
• Every day, you have the choice of how you want to show up in your life.
• Circumstances are not going to change if you don’t change.

Things that will help you build your personal brand:

1. Connect with your audience, create an experience with them.
2. Set expectations and exceed expectations.
3. Go live, share your experience with your audience.

TODAY’S GUEST

Steven de Cuba is a wedding and branding photographer based in the Netherlands. He helps busy creatives build their personal brand in social media to turn their passion into a profitable business. He discovered his passion for photography back in 2012 when he was still a student. 

In 2016, he did wedding photography in Aruba for a full year, then he went to the Netherlands to pursue his business degree, and he started from zero. It was his first time living abroad and alone. So he spent a year just exploring and meeting new people. In 2017, he made a bold decision to start his own photography business. He turned his fear into fun, and he started having fun in the Netherlands.  He was named one of the best wedding photographers in the hay in 2018, and magazines featured his work. What made him different was that he had his personal brand in photography.

He started a program called Intentional Personal Branding to help other people create their own personal brand.

Find him on his websites:

Website: https://www.stevendecuba.com

Facebook: https://www.facebook.com/StevendeCubaPage/

Instagram: https://www.instagram.com/stevendecuba/ 

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