This week on The Sell, we’ve got James Barker.

If you’re on LinkedIn and in sales, you’ve probably seen his stuff—he’s the fintech sales guy, and he says it like it is.

We talked about founder-led sales, AI, cold calling, hiring, content, personal brand, and why most CRMs are broken.

And yes, we may have invented two new companies live on the call.

If you’re in B2B and want to sell better, this is a must-listen.

Enjoy the one and only James Barker.