I've been looking forward to this episode for a while. Because I keep hearing these tales of woe and regret where people invested with a coach or program to help them grow their business, only to find out that it "wasn't for them" or that expectations weren't aligned.

So what are the things to look out for when choosing a sales & marketing coach or LinkedIn mentor? Most people go by their gut. And while the gut IS an important indicator (as you have to LIKE the person you'll be working with), there are several other important brain-based criteria.

In this episode I cover the 7* steps to choose a coach.

1) Understand the lay of the land

2) Assess your current capabilities

3) Pick candidates who are 1-2 steps ahead of you

4) Become very clear on their offer

5) Do you like them and their style?

6) Don’t allow price to be a consideration

7) Release attachment to the perfect outcome

* And because after recording I spoke to someone who had told me their story, I added step 8) as well. So you get a bonus step included!

The State Of Client Acquisition (www.StateOfClientAcquisition.com) is an Ask-Me-Anything style podcast that covers all aspects of client acquisition for coaches, consultants and small B2B. We focus on LinkedIn organic and on YOU, the listener. Submit a question on www.StateOfClientAcquisition.com.

Watch the free Alpha Lead Academy Training on how to win clients on LinkedIn: https://www.michalbohanes.com/webinar-lp