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In today’s episode we talk to Catherine Ross, the COO at i=Change. 

i=Change works in partnership with some 170 odd, big name retailers to give back with every online purchase - with complete transparency. They have taken the traditional way of donating and flipped it, where the brand makes the donation once the customer chooses which of their 3 charities they would like to donation to go towards. i=Change have proudly raised over $2.7 million.

During this podcast we discuss:
- The creation and motivation behind i=Change;
- Their B Corporation Certification and the importance of more brands joining the B Corp community;
- Their partnerships with big name retailers such as P.E Nation, Bed Threads, Tammy Fit and many more;
- The partnership between giving back and retail;
- How they saw a significant spike in donations during Cyber Week;
- And what the future holds for i=Change

Listen to this Retail Podcast on iTunes or Spotify

SELECTED LINKS FROM THE EPISODE

If you would like to learn more about i=Change:

• i=Change
• LinkedIn
• Instagram
• Facebook

To learn more about B Corp + how you can become certified:

• B Corporation

And one last link to Aussie Activewear brand, All Fenix:

• All Fenix