Uncover financial strategies that can transform your blue-collar business with insights from Lauren Furtado, the Unconventional CFO. Lauren joins us to break down barriers and challenge traditional CPA norms, making financial concepts like cash flow management and forecasting more accessible to entrepreneurs who might feel overwhelmed. Learn how a fractional CFO can be a game-changer in your business, offering tailored support without the full-time cost, and why cultivating a dedicated sales team is crucial for sustainable growth.

We tackle the necessity of financial transparency, the pitfalls of neglecting financial oversight, and the importance of setting transparent business goals. Through personal anecdotes and shared experiences, we reveal the transformative power of regular bookkeeping and strategic tax planning. Discover why understanding your specific business needs is crucial, and how to navigate the diverse specialties within the CPA profession to find the right fit for your business.

Feelings of shame and embarrassment in financial management are common, but they don't have to hold you back. Embrace vulnerability and the willingness to seek out expert help in areas where you may not have expertise. This episode is packed with real, raw advice to empower you to build a strong team and connect with financial experts who can guide your journey to success. Learn how overcoming mindset hurdles and acknowledging financial vulnerability can be key steps toward achieving your business goals.

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