The Conscious Productivity Podcast

Ep 24. The Brain Economy (Important? Yes. Surprising? No.)


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In this episode we're taking a look at some cutting edge research from McKinsey and the World Economic Forum on "the brain economy" —the idea that brain health drives economic performance. This validating and perhaps overdue research reinforces what many of us already know intuitively through lived experience, but encourages us to reflect. What does your body need? What truly relaxes you? Taking time to answer these questions may feel counter-productive, but may be essential for sustainable high performance.

Chapters:

01:04 The Brain Economy Research

03:48 Understanding Brain Capital

05:30 Why This Matters Now

09:16 Why It Feels Counterculture

12:45 Nobody Can Fix This But You

15:30 Practical Questions to Ask Yourself

27:59 Work-Free Zones

The 5 practical questions to ask yourself

Question 1: What Does Your Body Need?

Question 2: What Actually Relaxes You?

Question 3: Your Simplest Pleasures

Question 4: Unproductive Hobbies

Question 5: Screen-Free Time

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The Conscious Productivity PodcastBy Stephanie Woodward