OnBase: Smashing Sales and Marketing Misalignments

Ep. 252 | How to nail your sales pitch?


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On this episode of the Sunny Side Up podcast, Zack Ciesinski sits down with Anoop to talk about his time as a sales leader at Stripe. Zack has a wide variety of experience in sales and shares his advice about how to nail your sales pitch, the concept of transparency-based sales, and how the role of the seller is not to act as support—it’s to go after businesses and talk to them about the challenges they’re facing. The episode concludes with Zack’s word to managers about choosing which opportunities to spend the time on, plus a few resources he recommends to sellers and managers.

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OnBase: Smashing Sales and Marketing MisalignmentsBy Demandbase

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