AI Discoverability: How Brands Will Get Found in 2025 and Beyond

Guest: Milana Thornton

Join Evangel and special guest Milana Thornton from Ecco Consultants and Be AI Visible (BAIV) as they go into the future of AI discoverability.

In this episode, learn how brands and businesses can optimize for AI search tools and get found in 2025 and beyond. Discover the shift from traditional SEO to AI visibility, and how to leverage social media, FAQs, and schema markup for better search results. Learn actionable steps and insights on ensuring your business shows up correctly on AI platforms like Chat GPT and Perplexity. This episode is packed with valuable tips and expert advice for businesses looking to stay ahead in the evolving digital landscape.

• 00:00 Podcast Episode Brief with Milana Thornton: AI Discoverability: How Brands Actually Get Found in 2025
• 00:14 Introduction and Guest Introduction
• 01:27 Understanding AI Discoverability
• 03:19 Transition from SEO to AI Visibility
• 05:39 Optimizing for AI Search Tools
• 08:09 The Importance of Knowing Your Customers
• 14:46 Research and Data Collection for AI Optimization
• 18:56 Common Mistakes and How to Avoid Them
• 21:10 Choosing the Right Platform for Your Marketing
• 21:55 Balancing AI and Authenticity in Content Creation
• 23:14 Ensuring Accurate AI Representation of Your Brand
• 25:35 Case Study: Correcting AI Misconceptions
• 27:40 Optimizing Your Website for AI Visibility
• 34:05 Essential Tools for AI and SEO
• 39:10 Future of AI in Search and Visibility
• 41:40 Connecting with the Speaker