So This Is My Why

Ep 26: Cesar Kuriyama (Founder, 1 Second Every Day)


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Cesar Kuriyama is a video maker, director, producer, animator, and founder of 1 Second Every Day - a mobile application that allows users to record one second of video every day and then chronologically mashes them together into a single film. And an app that is well on track to being the No.1 Downloaded Free App in the App Store!


In this STIMY episode, we covered:

  • 2:42: His struggles in picking up the English language
  • 3:16: Growing up as a science & math nerd 
  • 4:50: Wanting to be an architect
  • 6:13: Wanting to work on the Stars Wars movies after graduation
  • 8:23: Studying at Pratt Institute
  • 11:29: Being a Marvel intern
  • 17:03: Finally breaking into the NYC advertising scene & getting into Curious Pictures
  • 21:43: Shooting 45,000 photos to create the music video for Fat Cat Reprise (Long Gone)
  • 23:56: Impact of Stefan Sagmeister’s TED talk, Power of Time Off
  • 26:38: Writing a future email to himself on futureme.org 
  • 28:36: How he first came across the idea to shoot 1 second of video every day as a form of a private diary
  • 34:03: How Cesar ended up giving a TED talk that went viral & changed his life
  • 38:11: Filming 1 sec of every difficult day he experienced
  • 40:57: How Cesar figured out how to build a mobile app from scratch
  • 41:37: Meeting Tim Ferriss & the advice he gave
  • 45:29: Running a highly successful Kickstarter campaign
  • 48:54: Getting 50,000 on Day 1 of the launch of 1 Second Every Day
  • 51:52: What Cesar had planned to do next after the launch of 1 Second Every Day
  • 53:54: The tweet Cesar sent that resulted in Marvel Director & Actor, Jon Favreau, featuring 1 Second Every Day in his 2004 movie, Chef
  • 1:00:42: The value proposition for 1 Second Every Day
  • 1:03:44: Impact of COVID-19
  • 1:04:49: The future for 1 Second Every Day
  • 1:06:44: What Cesar would do differently
  • 1:10:35: The best sources to find information/get help from



Show notes: https://www.sothisismywhy.com/26


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So This Is My WhyBy Ling Yah

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