State Of Client Acquisition

Ep. 26 - State Of Client Acquisition: Interview With Evan Thomsen: Don't Chase The Dream Job - Build It


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We're back for Season 2, and open it with a BANG!

This is a a sweeping tour de force with someone I've had the privilege to meet only two months ago.

Evan Thomsen describes himself as the Machiavelli of Business. He has created a unique kind of consulting career for himself.

See, most consultants have a specialization that they then sell. However, Evan is not particularly specialized. Instead, he weaves himself into the fabric of the company so profoundly that he becomes a close confidant to the CEO. And as such, he is able to command superior compensation and gets fascinating insights into how his clients run his companies.

An unapologetic admirer of Machiavelli's realism, Evan is a well-read and erudite thinker whose musings could engage and inspire a crowd of intellectuals as much as business leaders looking for a strategic competitive advantage.

Evan has published a book about his career choices under the evocative name "Don't Chase The Dream Job - Build It", available on Amazon around the world:

https://www.amazon.com/Dont-Chase-Dream-Build-unconventional-ebook/dp/B091F3WPK8

Miss this episode at your peril.

Time Stamps:

0-5:30 intro and how we met

5:30 – 9:45 Evan the shoe salesman

9:45 – 13:15 Evan the choir director

13:15 – 18:30 How Evan gets and works with his clients

18:30 – 28:45 How Evan gets paid and weaves himself into the fabric of the company

28:45 - 43:20 How Evan learns useful skills very fast - a value-add model for consultants that’s very different from hyper-specialization or productization

43:30 - 59:45 Evan’s summary of his book “Don’t Chase The Dream Job - Build It”. A new career model.

59:45 - 1:16:30 How the personal and professional are intertwined, and how limiting your professional potential also limits your personal life.

1:16:30 - 1:26:20 Why WHO you work with matters much more than WHAT you do.

1:26:30 - 1:33:00 Nassim Taleb, Jordan Peterson and Moana - Evan’s intellectual heroes. The line where the sky meets the sea.

1:33:00 - 1:56:00 How Machiavelli is applicable to business

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Watch this episode on YouTube: https://youtu.be/WsHlCUL5sgc

https://podcasts.apple.com/us/podcast/state-of-client-acquisition/id1576487184

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State Of Client AcquisitionBy Michal Bohanes

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