Stop Using Facebook for Recruiting with Reece Epstein

Reece Epstein is the founder and CEO of Reputation Elevation, a digital marketing agency that specializes in the ABA field. This conversation fascinated me - and reminded me how much more experts know than the layperson ABA owner/operator. I couldn't believe his feedback on why Facebook doesn't work well for candidate recruiting until he actually broke it down for me! Lots to learn here if you're interested in what ACTUALLY works when it comes to digital (ethical) marketing. Enjoy, kind listener!

Resources:

• Reece on LinkedIn
• Reputation Elevation - Case Studies on success in ABA digital marketing
• Behavioral Health Center of Excellence standards on "Media, Communication & Representation" (Section J)
• (pages 16-17 for "Responsibility in Public Statements")Ethics Code for Behavior Analysts

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Building Better Businesses in ABA is edited and produced by KJ Herodirt Productions

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