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On this episode, Jon Orlando sits down with poker industry legend Warren Lush, the mastermind behind some of the most iconic marketing moves in modern poker. Warren breaks down how he helped shape the game’s global boom, the stories behind the strategies, and what really drives players to the tables. They dig into the evolution of poker culture, the power of storytelling in the game, and how the right moments can turn a tournament into a worldwide event.

The conversation builds toward this year’s One Drop Poker charity event, an annual gathering that blends high-stakes competition with real-world impact. Warren pulls back the curtain on why One Drop matters, how it’s changing lives, and what makes it one of the most meaningful events in the sport. This is a deep dive into poker’s past, present, and future from the guy who helped write the playbook.