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Ep. 3: Crafting Communications for the Functional and Unglamorous
PR for functional, utilitarian and other ‘unsexy’ brands may need extra inspiration. Get tips and learn the tricks that keep corporate stories in the circulation no matter what category.
Moderator: Rudy Villar - Chief Client Partner, Villar Branding and Sr. Consultant, TOG Integrated
Panellists:
1. Charles Manimbo - Head of Communication Strategy and Analytics, Manila Electric Company
2. Jocel de Guzman - Reputation Management and Marketing Consultant, Manila Bulletin
We would like to thank the following who helped make this project possible:
ABS-CBN Corporation
Asian Institute of Management
Evident Integrated Marketing and PR
Mang Inasal
MullenLowe MARC
The New Channel
TOG Integrated
Hosted on Acast. See acast.com/privacy for more information.
View all episodes
By PRSP and The Pod Network EntertainmentPR for functional, utilitarian and other ‘unsexy’ brands may need extra inspiration. Get tips and learn the tricks that keep corporate stories in the circulation no matter what category.
Moderator: Rudy Villar - Chief Client Partner, Villar Branding and Sr. Consultant, TOG Integrated
Panellists:
1. Charles Manimbo - Head of Communication Strategy and Analytics, Manila Electric Company
2. Jocel de Guzman - Reputation Management and Marketing Consultant, Manila Bulletin
We would like to thank the following who helped make this project possible:
ABS-CBN Corporation
Asian Institute of Management
Evident Integrated Marketing and PR
Mang Inasal
MullenLowe MARC
The New Channel
TOG Integrated
Hosted on Acast. See acast.com/privacy for more information.