Introduction:

We have just three rules for our guests to follow when joining us on “Selling the Dream”: 

Today we’re talking with Josh Buchter (not Butcher!) who is a force to be reckoned with in Philly area real estate. Josh is the founder and publisher of Bucks County REAL Producers Magazine, which is for, and about, top performers in the local real estate market. He hosts exclusive themed networking events for Philadelphia-area real estate professionals that are, to say the least, a bit unconventional, but never dull.

Join us as we ask Josh about how he got started and the path he took to his current level of success. We’ll discuss authenticity in branding yourself, overcoming our internal “fraud complex,” and how you can utilize different lanes as long as you stay on the same highway to achieve your goals.

Talking Points:

00:00-00:18 - Podcast Introduction

00:29 - Rules of the podcast

00:40 - Ken’s good-natured ribbing of Joe for purchasing a Subaru & tips and tricks for getting a good deal when car buying at the dealership

05:20 - Eagles game predictions and musings

06:26 - Josh Buchter intro and background, building his brand

12:39 - Working on your skills as if you’re an athlete

13:34 - The guys ask Josh about any crazy times from his origin story 

16:25 – Did Josh get any blowback from the older established real estate set in Philly for his unconventional networking parties?

17:55 - Why image is important

20:31 - Our internal fraud complex and how to work around it

21:50 - Steve Harvey’s “buy a first-class ticket” theory

22:40 - Josh, how do you battle “fraud syndrome” when it comes to posting on social media?

24:44 - Does Josh do all his own social media, or does he delegate some of it?

26:19 - Joe asks Josh how often someone should do their own social media posts, rather than having it done for them

27:16 - Josh’s advice for posting daily and how not to get overwhelmed

27:53 - Key takeaways from today’s discussion

28:43 - Thanks, Conclusion, and Closing

Resources/Links:

Quotes:

“If I didn’t take any steps backward today, it’s a good day in my book.” - Josh Buchter

“[Even] the most successful people in the world have a little bit of a fraud complex.” – Ken Jordan

“If you want to get in the end zone, act like you’ve been there.” - Joe Iredell

“My mom always used to say, ‘You can’t fly with the eagles if you’re hanging around with a bunch of turkeys.’” - Ken Jordan

“When you act as if, you become.” - Ken Jordan

“Steve Harvey said, ‘Even if you can’t afford it, buy a first-class plane ticket, splurge on it…you’ll never want to go back to coach again.’” - Josh Buchter

“As long as you’re true to your brand, you’re true to yourself, and you’re not trying to trick anyone…people respect that.” - Joe Iredell