The Coaching Edge: A Business Building Podcast

EP 30: 10 Things I Wish They Told Coaches in Certifications


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In this episode of The Coaching Edge, I’m sharing the ten game-changing insights I wish I’d known when I started my coaching career.

We’re diving into the realities of building a coaching business—the challenges, the loneliness, and the invaluable lessons along the way. I discuss why having a solid support system is essential, how to authentically connect with an audience, and why warming up your community before selling is critical for long-term success.

We’ll also talk about the power of sharing personal stories, adapting your business approach as you grow, and letting go of attachment to sales outcomes so you can focus on delivering true value.

Tune in for a candid look at what it really takes to thrive as a coach, with practical advice to help you navigate the ups and downs with confidence and authenticity.

Psst, you're invited to my Open House, happening November 21st at noon ET. Get the invite here 📩

See you there!

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The Coaching Edge: A Business Building PodcastBy Wendy McCallum