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In this episode, the founder of Authentically American, Dean Wegner, talks about starting your business from scratch with proper values in place. He shares how he launched his start-up, survived many struggles along the way, and finally getting his brand recognized in the market.

KEY TAKEAWAYS FROM THIS EPISODE

• No matter what kind of business you have, make sure you have something unique to offer.
• Make quality products and build credibility.
• It's not what you know but who you know.
• Building connection starts with how you can help, give value, or be of service.
• One of the keys to building valuable relationships is being very intentional in helping people out.
• Find what you love, pursue your passion. Life is too short not to do what you love.

TODAY'S GUEST

Dean Wegner is a man of deep Christian faith, a Family man, Veteran, and Entrepreneur. Dean and his bride Kelly have been married for 26 years, and they have 4 children, with the youngest being adopted from Ethiopia. Dean graduated from West Point in 1993 and served 7 years in the Army as a helicopter pilot and Army Ranger. After the Army, the majority of Dean's business career was spent in business development, marketing, and strategy with Mars and Procter & Gamble. In 2017, Dean founded Authentically American, a Veteran owned, American made premium apparel brand. Authentically American is a brand that celebrates patriotism, believes in the American worker, and honors our American heroes by intentionally donating 10% of profits to Veteran and First Responder charities.

As a former Division I ice hockey player, Dean is highly competitive, possesses a tireless work ethic, and he still plays in a Men's "Beer League" every week. Dean is active in his church and serves on the board of several for-profits and non-profit companies and organizations. Dean and Authentically American are riding a wave of national media exposure, featured in Fortune magazine, Fox & Friends, Yahoo Finance, Newsmax TV, and SiriusXM Radio.

Connect and know more about Dean and his company here:

https://www.authenticallyamerican.us/

https://www.linkedin.com/in/dean-wegner-9874065/

Enter the code FOUNDER upon check out for 25% discount

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