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In This Episode of Run The Block, Michael & Cam break down - How to launch a successful group coaching model.
They discuss the importance of determining the rationale and outcome, choosing deliverables and features, articulating benefits, and setting the length and price of the program. They also talk about creating marketing materials, launching the group, and the options for future cohorts or evergreen groups - emphasizing the value of engaging the audience, collecting feedback, and promoting one-on-one coaching. Michael and Cam also touch on the finer points of executing marketing strategies, including email campaigns and lead magnets.
Show Notes:00:01 The Harvard Study on Aliens and the Theories Surrounding Them
08:13 Launching a Successful Group Coaching Model
26:13 Articulating Benefits and Setting Length and Price
33:37 Creating Marketing Materials and Engaging the Audience
39:29 Promoting One-on-One Coaching and Future Cohorts
41:04 Executing Effective Marketing Strategies
44:37 The Power of Waitlists
49:19 Monetizing Your Passion or Skill Set
53:24 The Importance of Pricing
58:42 Group Programs: Benefits and Challenges
01:05:30 The Changing Market
01:10:56 We're Here to Help
01:15:40 Final Thoughts: Get to Work
Wanna know more about Cam, Micheal or The Live RICH Project ?
Connect w/ us on Twitter (X) & Instagram so we can continue the convo
@cam.explains | @michael_connects
*Connect with MMU @metabolicmentoruniveristy on Instagram (dm "rich" ) or check out the website: https://www.metabolicmentor.com/
ps - 🔑 we love working w/ coaches that have wild missions & untapped potential | 💬 DM me ‘c-suite’ if you want more details. We'll be opening 3 spots for July.
In This Episode of Run The Block, Michael & Cam break down - How to launch a successful group coaching model.
They discuss the importance of determining the rationale and outcome, choosing deliverables and features, articulating benefits, and setting the length and price of the program. They also talk about creating marketing materials, launching the group, and the options for future cohorts or evergreen groups - emphasizing the value of engaging the audience, collecting feedback, and promoting one-on-one coaching. Michael and Cam also touch on the finer points of executing marketing strategies, including email campaigns and lead magnets.
Show Notes:00:01 The Harvard Study on Aliens and the Theories Surrounding Them
08:13 Launching a Successful Group Coaching Model
26:13 Articulating Benefits and Setting Length and Price
33:37 Creating Marketing Materials and Engaging the Audience
39:29 Promoting One-on-One Coaching and Future Cohorts
41:04 Executing Effective Marketing Strategies
44:37 The Power of Waitlists
49:19 Monetizing Your Passion or Skill Set
53:24 The Importance of Pricing
58:42 Group Programs: Benefits and Challenges
01:05:30 The Changing Market
01:10:56 We're Here to Help
01:15:40 Final Thoughts: Get to Work
Wanna know more about Cam, Micheal or The Live RICH Project ?
Connect w/ us on Twitter (X) & Instagram so we can continue the convo
@cam.explains | @michael_connects
*Connect with MMU @metabolicmentoruniveristy on Instagram (dm "rich" ) or check out the website: https://www.metabolicmentor.com/
ps - 🔑 we love working w/ coaches that have wild missions & untapped potential | 💬 DM me ‘c-suite’ if you want more details. We'll be opening 3 spots for July.