Author Nir Eyal joins the podcast for a discussion around his NY Times best-selling book “Hooked:  How to Build Habit Forming Products.”  Nir explains the 4-step process around building products that capture people’s attention.  From Facebook to WhatsApp to Pinterest – Nyer has spent years contextualizing academic research, applying it to help entrepreneurs build habit-forming products. 

Our website with all the archives:  http://www.influencereconomy.com/

Nir is a pioneer when it comes to self-publishing.  He details the journey of his book becoming a best seller and how his blog, community, and self-published e-book helped land his book on the NY Times list.  It’s an amazing story that all writers can learn from.

Nir's website and connectig wtih him on Twitter:  http://www.nirandfar.com/ https://twitter.com/nireyal

Ryan on Twitter:  https://twitter.com/ryanjwill

Sign-up to receive Ryan's "How to Guide for Launching Your Podcast" - http://influencereconomy.com/