This week’s inspiring teacherpreneur journey is Hayley Klees, a Content Strategist for TPT Authors.

Hayley is your best friend when it comes to planning out your content! She is a former 6th grade ELA teacher turned small business owner.   She helps TPT authors feel less stressed & overwhelmed by creating a game plan for your store.   Hayley loves playing volleyball & is a former collegiate athlete and coach.  Being a business owner is a lot like coaching where it's important to know your audience & what they need at certain times of the year.  If she's not working, you can find her outside because she loves the sunshine & being active!

We chat all about

• how to get started with a content strategy
• the importance of strategically repurposing content
• hard-selling vs soft-selling and which she recommends
• how to organize your content and email marketing content
• using UTM Codes and tags to help track purchases

I hope you enjoy this chat as much as I did!

Connect with Hayley
Instagram: @hayley.klees
Content Strategy Planner {FREEBIE!}

Links from the episode
Facebook Ad Targeting Groups for Teacherpreneurs
Share your story on the podcast

___

Find Jenzaia on Instagram @heyitsjenzaia
Email Me: [email protected]
The Market, Scale, Grow Community

__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → [email protected]