Lolita Sheriow shares her wisdom and goes over social media marketing of real estate investors. Lolita is an Amazon best seller author and coach to successful investors all around the country and is someone I personally look up to and went to go see when I was building my business. She goes over marketing and lead generation. She also emphasizes the social media importance. Lolita is a master marketer and high-level entrepreneur. We had a great talk, you will enjoy it!

Lolita Sheeiow – www.lolitasheriow.com

Take Action Lo - www.takeactionlo.com

 

Show Notes:

00:00 – 01:31 Introduction

01:31 – 03:54 How Lolita got into the business and a little bit of her background.

03:54 – 08:35 Importance of marketing for wholesalers. Good starting point. Good strategies.

• Build buyers list
• Driving for dollars
• Go online
• Partner with other wholesalers
• Direct mail marketing

08:35– 15:16 Lolita’s book – Take Action Lo

• Lolita’s favorite authors
• Events

15:16 – 19:44 Few examples of deals

• Proactive vs. reactive marketing

19:44 – 25:53 Social media

• Start with Facebook
• Get used to doing video

25:53 – 26:55 Paid advertising  

26:55 – 29:38 Split test. How to approach marketing campaign.

29:38 – 33:29 Advices from Lolita

33:29 – 35:29 Contact information