Kip Wilson is one of the creators and co-hosts of Stoned Appetit, a podcast where he and his co-host learn something new every episode, but “cover food, booze, weed and live music.” Sounds like a damn good time! He’s also my compadre at Mile High Life where he blogs and makes video content, and I, of course, co-host and co-produce Happy Friday.

So how did this guy manage to turn the things so many people love to do for fun and recreation into an entire career, which includes a jaw-dropping 24,000+ followers on Instagram? We delve into that in this week’s show along with discussions about where to find the best tacos, influencers who are bullshit, what constitutes selling out, and how to build and maintain a reputation that has credibility. It’s a fascinating chat filled with lots of laughs and an equal number of insights. You’ve got two hard-working, off-kilter entrepreneurs who can TALK, so this thing breezes by.

Find Kip at Stoned Appetit’s website, or on Instagram.

This episode is available on iTunes, streaming on Spotify, on podcatchers everywhere or at the Jon of All Trades homepage.