Product for Product Management

EP 35 - A/B Testing Wrap Up with Matt & Moshe


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After hearing from 5 product/marketing people about their experiences with VWO, Optimizely, Google Optimize and AB Tasty, Matt and Moshe met again to summarize what they learned about the A/B testing and experimentation products.

- Some of the discussion points include:
- Front end vs back end testing
- Product vs marketing testing
- The maturity of products for product managers
- Sharing insights and learning
- Integrating results data into analytics platforms
- And more!

* Product for Product site
https://www.spreaker.com/show/product-for-product

* You can find the podcast’s page, and connect with Matt and Moshe on Linkedin:
- Product for Product Podcast - linkedin.com/company/product-for-product-podcast
- Matt Green - linkedin.com/in/mattgreenanalytics/
- Moshe Mikanovsky - linkedin.com/in/mikanovsky/

*Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.

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Product for Product ManagementBy Matt Green & Moshe Mikanovsky

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