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Ep. 362 | Building a Marketing Organization from Scratch
In today’s episode, Benjamin Richardson shares his story on building a marketing organization within Stanley Black & Decker, which became a catalyst to the company’s success. Listen closely as he shares his insights on selecting the right metrics, tools, and technologies to effectively lead the organization.
Connect with Benjamin Richardson | Follow us on LinkedIn
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By Demandbase
5
55 ratings
In today’s episode, Benjamin Richardson shares his story on building a marketing organization within Stanley Black & Decker, which became a catalyst to the company’s success. Listen closely as he shares his insights on selecting the right metrics, tools, and technologies to effectively lead the organization.
Connect with Benjamin Richardson | Follow us on LinkedIn
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