For many of us, beer is a passion. It’s something that tastes great, brings us together with loved ones, and provides small details we can fret over in an endless quest to best understand everything that goes into the beverage. It can also be a lifeline.

In this episode, you’ll learn why a job in beer became so pivotal for Tony Rahí Jaquez Moreno, who came to the U.S. at 19 to study at the University of Nevada, but turned away from a career in mechanical engineering to immerse himself in malt, hops, water, and yeast. Known as “Tony J” to friends as well as fans of his hip hop, he’s now a multi-hyphenate brewer, marketer, taproom manager, and more for North Carolina’s Outsider Brewing. He’s also a recipient of the Sir Geoff Palmer Scholarship Award for Brewing from the Michael James Jackson Foundation for Brewing & Distilling.

As we learn from Tony about what drew him to beer, you’ll better understand his love of art and science, how he approaches brewing, and how a truly unique set of equipment at Outsider helps him communicate with drinkers. You’ll want to pay close attention to how we describe this patented setup, which lowers barriers for casual beer drinkers and enhances a taproom experience for enthusiasts. In both cases, it allows Tony to connect with customers to literally show them a brew day in process and share why they should care more about what ends up in their glass.