Annie Auerbach is the co-founder of a branding agency based in London and author of the book Flex: Reinventing Work for a Smarter, Happier Life.

In her book and in this conversation, Annie makes the case that modern life is zapping us of our creativity — that rigidity in our jobs, our lives, our choices is consuming us, and we don't have the bandwidth to be creative.

Add in the COVID-19 pandemic, and it is a sobering reminder that the way we work needs to and can change, and many are beginning to see that a more flexible work life is not only necessary, it is the future.

Learn more about Annie's work at https://starlingstrategy.co.uk, and connect with her on Instagram at https://www.instagram.com/annie.auerbach.