BrandBox

Ep. 39 - Tool Time!


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Episode 39 - Tool Time!

Show Notes

We shape tools, then tools shape us.

  • Adobe drops Pantone 2:35
  • "First we build the tools, then the tools build us." 6:43
  • Jacques Attali, "Noise" 11:57
  • Dave Trott 20:22
  • Stuart Semple Black 2.0 23:12
  • Variable Ratio Positive Reinforcement 25:40
  • Henri Cartier-Bresson 28:32
  • The Blue Marble 35:23
  • New Yorker Cartoon 38:11
  • Steven Pinker - "The Better Angels of Our Nature" 43:41
  • GEIKO Gecko 50:54
  • NJM Insurance 51:48
  • Send your ideas to [email protected]
  • Apply to SVA Masters in Branding Program

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BrandBoxBy Tom Guarriello & Mark Kingsley

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