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Ep. 4 - The biggest mistake when creating your Client Persona
Time Stamps
1:20 The one mistake many people make when creating a Client Persona: Over-emphasize demographic markers - all the while not spending enough time on their pain and problem.
20:10 How can an agency in India position itself to be able to acquire clients in the US? How do you bridge the gap of trust?
29:20 Feedback on a listener's first message in Outbound Prospecting. How to build rapport in Outbound Prospecting
35:30 A listener spends too much time on Outbound Prospecting and was only able to start 42 conversations in 20 hours' time. How to be more efficient and agonize less over the first message.
45:45 LinkedIn Headlines - if we have to choose between inspiring (and vague) or clear (and a bit boring), what should we pick?
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By Michal Bohanes
2
11 ratings
Time Stamps
1:20 The one mistake many people make when creating a Client Persona: Over-emphasize demographic markers - all the while not spending enough time on their pain and problem.
20:10 How can an agency in India position itself to be able to acquire clients in the US? How do you bridge the gap of trust?
29:20 Feedback on a listener's first message in Outbound Prospecting. How to build rapport in Outbound Prospecting
35:30 A listener spends too much time on Outbound Prospecting and was only able to start 42 conversations in 20 hours' time. How to be more efficient and agonize less over the first message.
45:45 LinkedIn Headlines - if we have to choose between inspiring (and vague) or clear (and a bit boring), what should we pick?