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In episode 41 of the Data Center Go-to-Market podcast, you’ll learn strategies for navigating the data center industry as a newcomer, identifying the right customers, improving content creation and go-to-market strategies, and getting valuable representation to grow your business. Joshua Feinberg provides insights on adapting to changing buyer preferences, establishing expertise, and positioning your company as a thought leader. This episode is ideal for sales, marketing, and business development professionals looking to enhance their data center industry knowledge.

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0:00 Coming Up In this episode of the Data Center Go-to-Market Podcast

0:44 Data Center Go-to-Market, Sales, and Marketing Q&A 13

4:00 How can an optical interconnect solutions company get representation

15:42 How a Hyper-Converged Infrastructure and AI company can identify the right clients

27:12 How to navigate the data center industry as a newcomer

34:41 How to find available data center equipment manufacturers for representation 

44:38 How a data center design and build firm can generate better leads 

52:05 How a broadband, fiber, and IT service solution provider can improve content creation and strategy

60:08 Joshua Feinberg from DCSMI

61:10 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)