Discussed:

- Career path that includes three years at FIBA prior to landing a position with the Chicago Bulls in 2020

- The experience of joining an organization in the middle of a pandemic and working remotely

- How the Bulls digital team handled content surrounding The Last Dance

- The Bulls strategic approach and new rollout of NFTs

- The balance of creating content for hardcore basketball fans and off the court content for casual fans

- Emerging tech to keep an eye on for content creators

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WNTBDT.com

@ElliotGerard // @jonahballow // @keiths