When you get 100 potential clients in a room and you present your service - how many of them would end up buying from you? 

Right out of the gate possibly 1 or 2. 

90 would just go home right away. 

And the remaining 8? That's where the magic is: You'd start conversations with them and some of them might become clients. 

Key is how you conduct those conversations. 

This is a masterclass I ran at Anric Blatt's #CrushingItOnLinkedIn event on 28 January 2022. 

The State Of Client Acquisition Podcast covers the fascinating world of transforming strangers into clients. Our audience are Small B2B leaders and solopreneurs. We focus on the whole process - Strategy - Positioning - Content - Prospecting - Selling. Got a question you want me to cover? Submit it on www.StateOfClientAcquisition.com.

Watch the YouTube version of this episode: https://youtu.be/XbFAoxRXn1s

Watch the ungated training on how to win clients in 2022 - The Funnel 🔻 and the Pot 🍲 

https://www.youtube.com/watch?v=kz2iZoITN0I