Market Proof Marketing

Ep 434: Make Your Marketing Make Sense - Or Else!


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Julie Jarnagin joins Jackie Lipinski and Beth Russell to talk about practical challenges marketers face with communication and data storytelling, and the importance of getting out from behind the desk to understand the home buying experience from the customer’s perspective.

Hear why strong marketers should combine data, empathy, and real-world insight into consistent messaging and compelling stories to build trust and drive results, despite the doom-and-gloom headlines out there!

Story Time: 
  • Beth - Building (and not eroding) trust with customers over time
  • Jackie - ChatGPT vs ChatGPT - are you asking the right questions?
  • Julie - Marketers need to “touch grass” and connect their consumers experiences

Announcements:
  • Market Proof Marketing Academy - Virtual Event - Register Now - July 7-9, 2026
  • DYC Online Sales and Marketing Summit - Austin, Texas - Tickets Available - October 1-2, 2026

In the news: 
  • The 5 Rules to Data Storytelling
  • Apple prepares to add search ads to Apple Maps
  • Over Half of Home Listings Have Been Lingering on the Market For More Than 2 Months
  • Digital-First Buyers Reshape Model Home Design
...more
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