Kevin is joined by Julie and Beth to discuss why giving people less might actually get you further, why the way you've always looked at your data could be quietly costing you, and what separates the builders who move fast from the ones who are still waiting for that "perfect" buyer. 

There is also a discussion about if the market is actually struggling, or if it just feels that way, and a conversation about Google's latest ad updates and miscommunications. 

Story Time:

• Julie - Don't be a comment thief
• Beth - Shift your perspective. 
• Kevin - Public Builders vs Private Builders

Announcements:

DYC Online Sales and Marketing Summit - Austin, Texas - Over 100 tickets are already gone, secure your spot today.

In the News:

• We’re upgrading Dynamic Search Ads to AI Max
• Pending Home Sales Increased in March Despite Rising Mortgage Rates and Gas Prices
• March New-Home Sales Slide as Geopolitics Spook Buyers
• Google adds Read more links best practices