Side hustling for years is a huge waste of time.

SHs are an over-glorified recipe for overwork and mediocrity.

There’s a better way. Reframe Side Hustles: 👇

SHs need to be short-lived experiments to VALIDATE if they can make you money.

When is something “validated”?

Simple: Either 3 acquaintances or 1 stranger is paying you market rates for your work. That’s enough of a signal that you have something valuable to offer.

If proven to work, quit your job and go all-in.

Why?

Because if you keep side hustling, you won’t become very good at what you do. There simply isn’t enough time to hone your craft.

You’re trying to compete in a market with one arm tied behind your back, all the while your unshackled competitors are gunning from all their cannons

And this keeps you in a rut of mediocrity and self-fulfilling prophecy.

You’re not making enough money with your Side Hustle to quit your job…

…because you’re not giving it enough time and effort to grow into something that can replace your job income.

But I get it: You can’t just go ahead and quit your job.

So watch this video first.

++++

The State Of Client Acquisition Podcast covers the fascinating world of transforming strangers into clients. Our audience are Small B2B leaders and solopreneurs. We focus on the whole process - Strategy - Positioning - Content - Prospecting - Selling. Got a question you want me to cover? Submit it on www.StateOfClientAcquisition.com.

Watch this episode on YouTube: https://youtu.be/hOVtS2e3b-s

Watch the ungated training on how to win clients in 2022 - The Funnel 🔻 and the Pot 🍲 

https://www.youtube.com/watch?v=kz2iZoITN0I 

And here are my paid products: Conversations That Close - How to start friendly, non-salesy, but assertive conversation with the aim of finding clients. $150 Basic, $499 Premium: 

www.ConversationsThatClose.online