State Of Client Acquisition

Ep. 49 - How to RE-engage your past clients & network (feat. Scott Webb)


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This is all about activating your First Degree Connections and past clients, as opposed to searching for new Horizons. 

Enter Scott Webb, ReFluencer

Though there are differences in my and Scott’s methods, the core foundation of our strategies remain the same; to add value beyond the product or service you sell.

Scott has an excellent framework and a killer set of tactics under his sleeve to make sure you have mined your existing network to the biggest extent possible. 

As Scott says, the revenue you seek is in the list you keep.


Time Stamps:

00:10 Guest Intro

01:14 What Is a Refluencer?

04:00 Nurturing The Email List

07:12 Where to Start Energizing a Base?

15:19 Referrals and Referral Fees; Yes or No?

29:54 Reenergizing The Base

33:29 The Apple Orchard Framework 

41:23 On Becoming A Refluencer 

49:00 Being Systematic About Refluencing 

53:55 Getting Clients To Do The Work

58:23 Wrapup 


Find Scott Webb on LinkedIn here: https://www.linkedin.com/in/scottnwebb/ 


View the Apple Orchard Framework here: https://www.appleorchard.io/

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State Of Client AcquisitionBy Michal Bohanes

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