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Ari Gronich 0:00  

I'm Ari Gronich, and this is create a new tomorrow podcast.

Welcome back to another episode of create a new tomorrow I am your host, Ari Gronich and today I have with me Shawn Harper, former NFL offensive lineman and offensive is correct. Owned and Operated American services in protection of growing multimillion dollar security services firm, which is headquartered in Ohio. Sean, why don't you tell us a little bit about your background, how you got into the NFL, because, you know, that's not like any easy task doesn't just take a big guy, but how you did that? And what mindset etc, you know, just kind of Yeah, roll a little bit on your history.

Shawn Harper 0:59  

So I was probably one of the most unlikely individuals to ever play professional football. Let me back up gratitude. Thank you for having me on the show. Thank you for this opportunity to share my unique experience my mindset, my approach to life into winning. on to your question, yeah, just it's just the most unlikely as route to play professional football, most athletes expressing nowadays, they're tracked outside of maybe peewee football, you know that everyone will know who you are your track from the second third grade all the way through college, and sometimes you even steer to go to certain colleges. And so those systems are in place. And then, you know, you naturally fall in line once you're drafted, but I completely backdoor the entire system. I barely started in high school football, I wasn't even an honorable mention conference. I didn't have the grades. I left high school, the 1.6 to a cumulative GPA, not on a CT. Out of 150 for seniors to graduate, my Academic Ranking was 154. And I had to go off to a junior college, obviously, in Mason City, Iowa, like 26,000, blond hair, blue eyes, everyone's last name is Schneider. So I'm in the cornfields of Mason City. And the first year I sit the bench the entire season that one document at play. And I'm sorry, maybe I was on next special teams once or twice. And after that year, I, I made the shift. And the shift was, yeah, you're right. I can't be successful. According to the World standards. I don't have the education. I don't have the network, you know, wrong side of tracks. I said, but I can win. And once I made that shift to winning versus success, doors begin to open or I begin to look at obstacles as opportunities. And I begin to see things different I begin to like MacGyver life and and so I went from not even stepping on the field until next year. Yeah, Junior College Hall of Fame guy and first team all region full scholarship, Indiana University, and black for Heisman candidates, and then the story in where you pick up and saying that I played, you know, professional football for the Rams and the coats. But one thing I've learned is that life is a game you play to win, and that there's always a way to win. And one of the secrets one of the secrets to winning is that you have to know the rules, and you have to be willing to lose.

Ari Gronich 3:36  

That's like, deserves a nice, big deep breath. Right? So you got it, you got to know the rules. Right? What if you're somebody that likes playing outside the rules?

Unknown Speaker 3:58  

So

Shawn Harper 4:00  

when I mean, when I'm talking about rules, I'm really talking about laws. So I love I love bending and breaking rules, okay? Because sometimes rules are constructs to protect another class and another group of people. But laws are the foundations of this world or this universe. And there are laws you cannot break. If you break spiritual law, spiritual laws will break you. So in reference to the game of life, when I'm talking about rules, I'm talking about laws, I'm talking about law law of the 212. And that means that water boils at 211 degrees. And at 212 degrees, water boils, boiling water has changed the world. You step in, you push yourself into the to 12 that's a different law. It's a different mindset. laws like that. And once you understand the laws, then you use them. To your favor.

Ari Gronich 5:01  

Awesome. That was kind of what I was trying to get out of you a little bit. So, you know, what rules did you break? To get to where you are?

Shawn Harper 5:12  

Well, so one of the rules, I remember playing towards the end of my first year, and I'm talking about May, you know, you know, I want to play professional football going into it. And one of the people said to me, you know, if you're good, they'll find you. And if you're not good, then they will not find you. And I looked around, and I'm doing everything that everyone else is doing, and I'm not progressing. So one of the laws that I had to implement is that you find out what everyone else is doing, you do something different, you do the opposite. So everyone was in Columbus, or my hometown, Columbus, Ohio only golf season or their respective hometowns. I decided to go back to junior college four months earlier. And I went back by myself in a dorm room, one other guy, one other person in the entire dorm. I took some summer courses, and I trained twice a day. By myself, I train twice a day in the morning, in the evening, 2000 skips in the morning, 2000 skips in the evening, I was willing to do what everyone else was not willing to do. I became an outlier. And I'm thinking, you know, what, if there's, you know, maybe 1000 junior college offensive lineman coming out, there's only a handful of colleges want to make sure that I'm going to have the edge. The next thing I did when I was there is that I pulled out a sheet of paper, and I wrote 200 junior colleges. I'm sorry, 200 division one and Division Two colleges, I wrote them all, actually online, I wrote one letter and Xeroxed it 200 times, I put the name in, and then I signed it. And then I, I mean, I just mailed it to every single one of them, you know what the phone started ringing. And so these are some of the things that I was willing to do that's a little bit different, unusual, ordinary and extraordinary, to make myself known. Another thing real quick is that, you know, the average semester, our course load is, you know, maybe between 14 and 16 credit hours, I took 22 in one semester had night classes almost seven days a week, and I was able to graduate a semester early, which made myself more marketable expected to division one colleges.

Ari Gronich 7:38  

So, you know, here, here's the big part of that question is, how, how did how did your mind shift so drastically from what it was to what it had to become? What was the the impetus that made that happen? And then do you have like, some actionable steps that maybe somebody listening could go through in order to have this similar kind of experience of mind shift

Shawn Harper 8:12  

was yet so I kind of I kind of glossed over it earlier. But, but caught in our course, you know, being you know, really keen and know how to just pull stuff out. I'm going to revisit the whole concept of winning versus success. We're not created to be successful. We're created to win. Winning is the fullest expression of who you are mentally, socially, emotionally, physically. And the most important aspect as far as I'm concerned is legacy. Okay. And and and and which is why when you you know, watch sports and things like that, it's like wow, you know, when, you know, if a team lost every single game for the next five years, you wouldn't go although you're although you're a fan, you're not going to go

Ari Gronich 9:05  

cago

Shawn Harper 9:06  

Yeah, yeah, but guess what? You let you let Chicago win a couple Super Bowls and you will find ancient artifacts, you will find old jerseys come up you will find this is the original banner from 90 you will have guest appearances from the 8485 bears don't just show up because people are attracted to winning in fact, that's a great example Chicago, you know, you cannot go to Chicago have a conversation with anyone over the age of 45 and some owl, that Super Bowl shuffle team is going to come up. If they will bring they will deduct reason, the entire conversation to that moment, because that's the when video games man we spend so much money. Why it's because we are attracted to winning the casino billions we In fact, everyone who's listening to me right now you're one of know you're one of two, 3 million sperm cells, you were the one to fertilize the egg winning is a part of your, your actual DNA, you are a winner. So when you embrace winning versus success, your eyes begin to open and you begin to look at different aspects of life. like wait a second, first and foremost, I'm a winner like Chicago, you mentioned Chicago Bears. How is it that Brooke, a group of guys in a big rookie can make a video about going to the Superbowl. about going to the Super Bowl, winning the Super Bowl, call it the Super Bowl shuffle have to get Daphne to make that song in training camp. Because the two things, two things that they had, obviously, they had the talent, but two things they had, number one, they had belief. And number two, they created a paradigm. So one of the ways that you can win with winners is that you recognize paradigms, every the most wealth is created when there's a paradigm shift of some sort. And with the bears, they created a defense. Tobin, Ryan created a defense the year earlier, it wasn't perfected, they created the 46. And they kind of messed with it. And they unleashed the 46 Bear. And no team in the NFL has never seen it, and they could not combat it. And that was their edge. So think about that prospering and paradigms is one of the ways in which you can win. My Team 90 the computer was the internet was introduced. Think about all the winners 1990. All the companies that was a paradigm shift. Okay. COVID is a paradigm shift 911 is a paradigm shift, I'll give you a paradigm shift that's created hundreds of millionaires and billionaires right now. And that's cryptocurrency. That's a paradigm shift. crypto is a huge shift. And once in once you put on that winner hat, you'll look at things like crypto different, you look at things like AI different, you look at things like autonomous automobiles, because you want to make sure that you're on the right side of the track of the wind, and on the wrong side of the wind, your body will not allow you to be on the wrong side of the wind.

Ari Gronich 12:31  

So you know, here, here's, here's the things that pull out. I'm the kind of guy I listen for the things that people don't say. And so I read in between the lines, I see the gaps. So you're talking about winning and success being a separate thing, my interpretation of that would go, being a winner doesn't mean beating somebody else means beating the previous version of yourself. And so as success might look differently to somebody who just beat their previous version of themselves, like they may not have beaten somebody else. But if they beat who they were the day before, they're a success, and they're a winner.

Shawn Harper 13:16  

Yes. Success says, according to the world, the thing about this success is a rule change. Okay? you're successful. If you have a lot of money. If you have a lot of status, you will even allow likes to be considered that of being successful. If you look depart, and you have a lot of material wealth, for the most part, you're a winner. Or I'm sorry, you're successful, that feeds right into the elites, pockets, right? They have the car, the house, all of that they changed the rules, they shifted the game. They don't talk about relationships all that much. They don't even talk about your health all that much. But they talk about materialism, status and wealth. That is the determiner of success, and that's why people are so big in production, and they're not big on reproduction, which is congruent to who you are. We are created to not only to produce but to reproduce.

Ari Gronich 14:27  

interesting perspective. So what took you out of the game?

Shawn Harper 14:33  

I'm not out the game.

Ari Gronich 14:36  

Out of the physical playing of the game, oh,

Shawn Harper 14:42  

time. It's it's I said to myself that I was not going to be the that guy chasing the game. I'm not going to be that person trying to squeeze out for five more years. And, you know, it was just one day I just was up, you know, towards the end I actually finished up in NFL Europe and, and matte black for Kurt Warner, you know, and, and when they I woke up and I was like, you know what it's over Game Over, it's time for It's time for it, it's time for another game, it's time for another game or another aspect of the game. And the rest is history. So,

Ari Gronich 15:24  

so then bears the question that I'm sure you prepared yourself for a retirement from the sport. That doesn't necessarily happen with most of the athletes, a lot of athletes, at least that I've worked with, they've had the experience of having to retire or being forced to retire, either by injury or or some means, and having not prepared for that next phase, financially or otherwise. So how did you prepare for retirement, and what would be some suggestions that you might have to other athletes and people in the industry,

Shawn Harper 16:11  

very few things can prepare you for retirement, you have to understand, I am a trained as far as football is concerned, I made you know, I was a trained assassin almost, I mean, I've been playing football since the second grade, you know, football is is is like that, Shawn, the football player, it's your identity, you know, second grade or eighth, ninth 10th, you know, the diet, you know, you're used to the coach do this and do that, you know, it's just and then one day, at the professional ranks, one day stops, or you stop it. So now, all that inertia is still moving towards sports, and your body responds every, every summer, and you know you are or if you walk into a locker room, you smell it, just, you know, you're still there, you know, and your mindset your personality is has been shifted. And so one of the things that I've done is that, in my mind, I haven't left again, I'm on to a different game. And I'm still playing it. And this, this, this is my uniform. This is my backdrop. And every day, I prepare myself accordingly. And so that's how I'm able to do it financially. I was horrible at that, you know, I made a lot of mistakes, a lot of investments, you know, people always come around and professional athletes, like you and I got this new, had a Thai company or this company had no business sense at all. But I was able to take those losses tournament and mentally turn them into tuition. And I was able to win from that, you know, and so, I, I've taken a lot of what I've learned in the corporate world, I mean, as far as the professional world, and I infused it into the corporate world, because unbeknownst to a lot of people, the NFL is probably one of the most successful business models ever.

Ari Gronich 18:14  

Oh, I mean, that's, that's easy to see. Yeah, you've transferred this, but what would you say to the others that are in the sport for for ways in which they can avoid as many of those lessons that are harder learned?

Shawn Harper 18:36  

Learn how. Learn how to take off the helmet. It's it's the professional world is so encompassing, you know, it's just you know, you're here, everyone sees you as the athlete, and it's so intoxicating, because you're not Shawn Harper, your shellharbour the NFL athlete is, there's so much to that, that you have to be intentional to say, Hey, this is who I am. This is who we are. What I mean by we are here we are, this is who, you know, our This is our relationships, you know, this is our marriage, you know, get away from that lala land and let's dig down. Let's really check out Stephen, who we are and how we're growing and how we're progressing together. Okay, let's strip away everything. So there has to be there has to be a couple things that ties you to reality that ties you to the moment what's that movie called where the guy is kept like a quarter in his pocket. You know, and it's like what it was to our MX actually one was alone omo because somewhere in time but there's another one something tranquility some in league with Tom Cruise's, and I think I, I don't

Ari Gronich 20:02  

Yeah, I'm, I, I can remember the line and the way that it looks. But I know thinking on the name of the movie.

Shawn Harper 20:13  

Well, so that is one thing that I wouldn't always, always keep one or two things in your life, man. That's personal. That's you. Like if it's your marriage, it doesn't go on social media. It's just this is this keeps you grounded in the second thing, which is the most important thing. I think. You got to have one or two people in your life that will close the door and tell you the truth. That will always speak truth to you. Because you got your entourage you got the band. You got the groupies. You know they're all feeding you and pumping your head up and gas and even your family gassing you up. You need that one person. This like, you know what? I'm not impressed. Do you know what this is about to happen? Do you remember a guy named Jackie Slater?

Unknown Speaker 21:07  

Yeah, absolutely.

Shawn Harper 21:08  

Okay. I'm gonna take one of Jackie Slater secrets. Okay. I don't think you'll kill me.

Ari Gronich 21:13  

Audience use later. Can you keep a secret audience?

Shawn Harper 21:17  

Yeah, keep a secret audience Jackie Slater played, I think 20 years professional football, offensive tackle number 76. Probably one of the best right tackles to ever play the game. He was a man's man out of Jackson State. So. So Jackie, what he would do is he would go through his sets at practice, as the right tackle, your sets have to be perfect. Straight up the line, you said too far to the right, they're gonna come under you. You set too far from the left, you're gonna give them the corner. So your sets have to be perfect. So Jackie couldn't watch his sets. And so after every set, he made me, a guy named Calvin Harris. We should play through hurricanes. Darrell Ashmore from Northwestern, we will have to stand behind him have his water ready. And he would say with a with a look of innocence that I've never seen. How's my set? How's my line? And every once in a while, Jackie, you're setting too far out? Okay, I'll work on that. Or Jackie, you're setting too far. And okay, I'll work on that. That is how he played 20 years. That's how he was an all Pro. Because he had somebody watching his live. Who do you have in your life to saying, Hey, buddy, you're out of control? tighten up? You need that?

Ari Gronich 22:42  

Absolutely. That. That is. It's amazing. So let's transition a little bit. Since you're no longer on the field, you're now in the offices of American services and protection, right? Which is a security services firm. And how did you switch to security from NFL? Like, what was the?

Unknown Speaker 23:10  

Okay,

Ari Gronich 23:11  

what was the thinking there?

Shawn Harper 23:12  

So, my brother had a security company and he kind of basically turned it over to me. And that's the long and the short of it. But from a from a psychological standpoint is is the same. You know, you know, I'm a left guard left tackle. And so guess what, I'm protecting people, my clients, my quarterback, don't let your quarterback get sacked. Same thing. Yeah.

Unknown Speaker 23:41  

Okay.

Ari Gronich 23:43  

What is it that that was the biggest adversity that you've gone through previous to even being in an NFL or in college sports?

Shawn Harper 23:57  

Wow. So I would like to answer that. I would like to answer that from a from the outside of Shawn. perspective. Are you going to speak in third person? No. But I'm going to tell you the greatest pain and the greatest impact, and I'm measuring that because I'm still dealing with that. And that was the absence of my father. Growing up. There's something about a daddy, a father and if any men if you hear me, listen to me what Tell you what? I my body, my soul, my spirit misses my daddy. Now the good news is that he came back to our security company, through our security company and he was with me for the last 20 years of his life. Every day. We employ Daddy, I saw him every day loved in the way webinars love a lot of hate, hate hate towards the end, it was love. But yeah, he had divorced my mom when I was like, two or three years of age, and my mom raised all six of us by herself on the south side of Columbus scrubbing floors, you know, but the void of Daddy, and I can see it, I can see it now in my son Caleb, because Caleb is now 18 years of age. And, and, and I raised that boy, I was there for him. And I can see so much that he has that I never had in it's like, wow, you know, and so my body, my soul, my emotions at time still aches. For Daddy, every boy needs his daddy, every man still needs his daddy.

Unknown Speaker 25:51  

Oh, wow.

Ari Gronich 25:55  

That may, you know, bring me to a different part of that discussion. Because when I I'm talking to friends about, you know, equal rights and black rights and things like that one of the biggest issues that I hear about from my friends in that community is the lack of ads. And if you trace back certain people, they might say that, that leads back to when trades stopped, basically being taught in schools prior to college. And, and when, you know, they attribute it to a time period, basically, but what would you say is been the noticeable impact that you can see on yourself and then on any other people in your community.

Unknown Speaker 26:59  

Um,

Shawn Harper 27:02  

identity, your daddy tells you who you are, your dad gives you that steel pole that goes right into the middle of your so it's like, this is who you are a man, the dad calls the king out of the kid, you know, the dad gives so much and it's amazing because our society tends, tends, tends to promote the opposite.

Unknown Speaker 27:28  

Now

Shawn Harper 27:32  

I don't have to talk about from my perspective, the impact or the devastation of not having a father in the home, all you have to do is go look at the stats. And the stats are overwhelming even in the crime stats, even just just they've tracked all these matrixes if you know the kid, whether they're black or white, that doesn't have a father in the home. And so many times more likely to go to jail so many more times, likely a young lady to get pregnant so many more times, likely to be impoverished so many times across all socio economic situations and circumstances against different groups, not races, only one race, human race, but just different groups is just plain as day. But what be what bewilders me is that there's so much this this, there's little resources that are pointed towards that. I heard this one story about this kid who who wanted to play with his father and he took this sheet a disk this this newspaper, and he tore it up in little pieces, because on the back of the newspaper, it was a world. And he said if you can put this family back together, you know, son, I play with you. He figured he hadn't bought half our tiny little pieces, right? And he came up within five minutes. He says, Son, how did you do that? Did your mom help me? He said no. So on the back that there was a world when I put the world back together, the family came back together or vice versa, the family together the world came back together. but you get the point. And so it's like that family nucleus has been broken down. And I believe that it's going to take a group effort not only from blacks, whites, our entire culture, we have a responsibility of help putting that unit back together. Period. We have that I'm not asking for handouts. I'm not asking for you know, but when you look at our criminal justice system with like 90% African American male when you look at the disparity in sentencing versus like, you know, Caucasian person versus a black person for the same crime. We got to take a look at that and take a look at We all know when you do not give social assistance if a male is living in the house, really, if you have a man and a house, you can't get welfare. Like, what is that? Okay, you got to take a step back, like none of them. We got put the family back together and stop tearing it apart. And and we have to take as men take responsibility and to preserve the family, and stop perpetuating and break the inertia that's been established years ago.

Ari Gronich 30:31  

I'm glad that you added the personal responsibility. Yeah, there to that, because

Shawn Harper 30:37  

I'm big on that.

Ari Gronich 30:39  

That is definitely a thing. But taking into account personal responsibility, what do you think that the original circumstances, because to me, if we if we want to solve a problem, we've got to find out the root, which is the initial why the thing that began at all? So what do you think was the initial? You know, part of that breaking apart of the family?

Shawn Harper 31:09  

The initial part of the breaking a part of the family is just that the breaking apart of the family? Where did that happen? Where, where was the family stripped the ideology, or the concept of the family destroys, or wherever in history, that you've had situations or circumstances where they destroyed the family, that is the Genesis or that is the crux of where it began. And so just go back and look and say, okay, ha, there it is, ha, there it is, Ah, there it is.

Ari Gronich 31:52  

So, I like to be more specific. And so in, in trying to be more specific, right, we've created a society that relies on both parents to be working 24 hours a day, seven days a week, just to survive. I mean, I know a lot of families that have two, three jobs between, you know, each person each day, and, you know, men have a, I think, a very interesting instinct to be supportive of a family. And when they lose that ability to be supportive. They tend to kind of run, because, you know, at least in my world, it's like, if you're not able to support your family, and what kind of man are you and go on that route of, and then he just kind of, alright, I can't handle being that. So I'm gonna just leave. Right. But to me that the beginning would have been when we decided that we needed people to work for their value, and make money for their value versus raise their family, which, you know, we don't provide a value for in our culture. And, and so just an interesting way of looking at it. I think.

Shawn Harper 33:27  

So. So what you've said, though, or what I heard is, is that the emphasis in the value has been taken off the family and placed on something else. Exactly. Yes. Yes.

Unknown Speaker 33:47  

Yes.

Shawn Harper 33:50  

I hear that. I understand that. Whether it's a white family, or whether it's a black family, that doesn't matter. Yeah, we have taken the emphasis off or the importance off of it. And we've sacrificed it in the name of profit, for status.

Ari Gronich 34:09  

Exactly, which is what I like to talk the most about is how we incentivize. You know, the things that we incentivize what, what's the cause of the issues of the world, the incentives that we decide to create? So in the case of say, healthcare, we incentivize procedures over results. In the case of agriculture, we incentivize bulk creation of profit over small individual farms, right? So we actually give tax incentives to these big companies that are poisoning the food rather than giving the tax incentives to the organic local farmers. Right? So therefore, our incentive is profit over people.

Shawn Harper 35:04  

I think that the, I think that the incentive is step two, I think that the greed is step one. Step one to me is the desire. So, like in, in, in the book of Genesis, it was Eve is when she saw the fruit to be good. So now that desire for profit, for gain now gives power to the incentives to achieve that. And so we have to go take it a step further and say, Hey, as you just said, your last phrase is that you have to elevate the people over the profit.

Ari Gronich 36:01  

Absolutely. And, you know, there used to be this thing about having integrity, right, we, you know, the quality of production was more important than anything else. Because if we put through something that was of quality, this is how we got the made in the USA, right? label of being such a powerful thing is because we created quality products, and now we've moved to creating lack of quality that's meant to basically what they call that it's premeditated, but it's, that's not the word, pre metod, meditated breaking of products. Planned obsolescence, that's what I'm talking about. So we've created this planned obsolescence for our products, so that they break down so that people have to buy more so that we build more profit. And so I mean, I don't know, I've seen radios from the 1920s that still work, and, you know, crank, record players and stuff like that, but I don't see very many boom boxes on the street anymore that are working. You know. So if we lose our quality, the value of quality of creating things that have quality, then we now create the incentive, as you said, the greed to make things not last. So where does the money go at the end of the day goes to nothing that's making anything creating anything new. Right, like betting on whether the people are gonna buy it or not? Right, that's where the money is made Wall Street. So that being said, because you're a business guy, what are your What are you doing in your business to be more pragmatic and heart centered

Unknown Speaker 38:09  

about it?

Shawn Harper 38:12  

Well, so one of the things that I'm working on my struggle, and I'm learning is, at the end of the day, it's all about people, understanding people, being an excellent communicator, listening to people's issues past the bottom line, as a CEO, you know, the bottom line is extremely important. So instead of focusing on the bottom line, I focus on things that influences the bottom line. And so when you put the so now that you flipped it, I'm looking at people, people influenced my bottom line. So now guess what pouring into my people influences the bottom line. So now my bottom line is people not profit, the profit of take care of itself if you take care of the people.

Ari Gronich 39:04  

That is, one of the hardest things that I've ever had to get across to a company that I've consulted in their corporate culture, is that they need to switch their employees from being on the negative deficit side of a balance sheet to the asset side. If they start treating them like they're on that asset side, all of a sudden, their assets will grow.

Shawn Harper 39:36  

Yes, the ROI is off the chart in so many ways, not just in production, but an ideas, loyalty, referrals. It's just the list goes on and on. And so that's that's to switch now. I'm like, the ROI is you give what you want. And yeah, you pour into people.

Ari Gronich 40:03  

That's awesome. What do you do for the families of the people who work for you.

Shawn Harper 40:08  

So what we're doing now is, is that we are opening up, and we're extremely discreet about it. But if there is a challenge that's going on with one of our officers, that they have the right, or the spouse has the right to call in and say, Hey, this is what we're dealing with, you know, we need a loan, we have some problems. Someone who works with us as an actual counselor, you know, you know, we can give, you know, because sometimes the officer might not do it. But the spouse will. And so we're trying to create that net now. So, yeah,

Ari Gronich 40:53  

awesome. Yeah, one of the things that I like to scream to the corporate heads about is how they take care of their employees, but not just them. They have families that need to be taken care of, and then I go a little bit step out and say, Okay, so how you're taking care of your local communities? What are you doing for the local communities in order to uplift them? And

Unknown Speaker 41:26  

so, yeah,

Ari Gronich 41:27  

do any outreach in your communities as well?

Shawn Harper 41:30  

No, not as much as we should we give anonymously and I do speaking engagements on behalf of American servers. But you know, honestly, man, it's like, it's like, you know, on a scale of one to 10, it's like a three, you know, it should be a whole heck of a lot more. Yeah, definitely, you know, a speech here and there is fine tinker with food pantry, you know, we should have a food pantry. So yeah, I'm definitely lacking or lagging in that. Definitely, I could do so much more.

Ari Gronich 42:03  

Hopefully, I just inspired you to get a

Shawn Harper 42:05  

man you just like, you know, like a good coach, you know, he just called me out on that. So,

Ari Gronich 42:12  

you know, it's one of those things, a lot of companies, it's not that they're bad companies, or they don't, you know, it's, it's that they don't even think about the possibilities. You know, I have a company close to me, they've got 50,000 employees, they do $17 billion a year. And they have zero, in my opinion, corporate wellness program in place. And I look at that, and I go, Okay, so you have a community of 50,000 people directly, that would make it approximately 200,000 people indirectly, and then another, approximately, you know, in their surrounding community, couple 100,000, at least, like that's a big responsibility to be shirking.

Shawn Harper 43:14  

Right, but they have a bigger responsibility to their shareholders. Ah, so, yeah, so and so their shareholders are concerned about one word, profit. And, and as long as at the end of the year, you know, we're making, you know, our billions every single year, everyone is satisfied. And I feel good about myself, because that's the metrics in which I measure that. However, if there was another metrics, or another set to say, No, this is this company culture, which is huge, the value of your 50 mile radius of you, you know, that's when you that school is on you, if that's measured. So now what we have to do is that we have to go in and actually draw out those numbers in the state company wide, we are engaged not only on the big number, but we're engaged by these numbers to this is your win. not this, not just this, but this, this, this and legacy.

Ari Gronich 44:18  

Absolutely, absolutely. And just as a, you know, matter of fact, too, is that, statistically speaking, for every eight hours of a work day, the person's basically about three hours of that is is where they're productive, five hours non productive, three hours productive. So if you do things that help your employees take their mind off of their family, their stresses their other things, and you get productivity up, what happens to that profit statement, what happens to that bottom line? Right, is, you literally, let's say, Take 50,000 employees, and per week, you increase their productivity by one hour each. So instead of three hours, you turn it into four hours of productivity, right? So that's 50,000 employees an extra hour of productivity each day, save five hours of productivity each week, take that five hours of productivity and multiply it by the 50,000. People, you got that many more hours of work done? What's your bottom line going to be? Right?

Shawn Harper 45:40  

And, and, and also, you can, you can encourage and incentivize, incentivize, in directly back to the bottom line. It's like, you know, what, if we volunteer or whatever, we have a donor who's going to donate back to you know, or here's our goods and services, that's going to help and eventually, it'll come back to the bottom line. But they're caught up in that, like, let's say, my amazing wife was like, You know what, let's say I want to make like, $20,000. I'm gonna make $20,000 into next year, Okay, done, pay that off. Now. That doesn't impress my wife, who work probably for that company that you're talking about. It's based in Chicago, 50,000 employees. But if I said, You know what, we're going to make this money and we're going to give a portion of it to the needy down the street at the food pantry. Now she's like, oh, and that nice, timid, beautiful lady turns into a warrior goddess, like, Shira, she couldn't get those numbers. So if you find a way to engage people, and say, What is it after the profit? What is it after the money comes in now? What? incorporate and infuse that in your culture in in the day to day, like you mentioned earlier, then yeah, profit is a part of the process. It's not the end game.

Unknown Speaker 47:22  

So

Ari Gronich 47:24  

take this back to the NFL a little bit. And players versus owners. Yeah. Right. Yeah. And we're gonna we're gonna play this out, because it plays out in corporations as well as obviously in sports. But I want to get get your boxing gloves on a little bit. Because we're going to, we're going to, you know, share some reality. Sure. How much do the players get taken care of by the owners? Really? And when are the bullies and the people being bullied? When are the people being bullied going to get louder and stop the bullies?

Shawn Harper 48:14  

So let me answer the second one, in my opinion. When you talk about bullies, are you talking about the owners?

Ari Gronich 48:23  

And in many cases, yeah, owners are are so

Shawn Harper 48:28  

I don't see the owners as bullies.

Ari Gronich 48:32  

It is the owners tourney's. Hmm. Maybe it's the owners attorneys

Shawn Harper 48:37  

even No, no, no, no, no, they are CEOs, their business men and women. And they're looking at the bottom line. They're doing what they are supposed to do. And that's winning every facet. Now, what I will say is, is that there needs to be and there has been in a nice to be a whole heck of a lot more of saying, hey, this sport takes a lot from us players. It takes a lot mentally, it takes a lot physically. Now you got the whole CTE that mean, man, you're going to have to open up that wallet. And you're going to have to create situations and circumstances for us to win when the game is over. When we're done playing where's our winner? We're not winning. You're winning, but we're not winning. So guess what? The fact is, is that while we're playing, we're looking at you know, when the game is over, buddy, so that's our win when it's all said and done. So if we don't get the win, win, it's all said and done. You ain't getting the win now. So guess what, we got to come to the table you got to know set a few billion dollars aside of that profit and make sure that we get the win 15 years from that. Nash just beat Oh a you know, that's just that's just the nature of the game. You don't have a vested interest in that because we're gone. But we got a vested interest in it. So we're going to bring it to your attention right now today.

Ari Gronich 50:11  

Yeah. But I I'd say that they do have a vested interest in it, because people are gonna stop playing for major, you know, associations like this. If they're not being taken care of and start moving more towards creating their own organizations and their own their own things. Right.

Shawn Harper 50:35  

And no, you know, that no, it's I mean, other organizations have tried to start their own leagues, the NFL has destroyed every single one of them. You know, it they just roofless it just roof with, the only reason why this is even a conversation right now is the big elephant in the room. And that's social media. You guys 20 years ago, you know, of people stealing this information was still out there. But now I'm getting on Facebook talking about, you know, I'm still suffering from this. Now the media is picking this up, you know, so like, everyone, this is now the elephant in the room that has farted in everyone to smell like we have to deal with this. So now guess what is circling back to the bottom line. We need to deal with this. And so now they're forced to open up their wallets. And so now I think the bigger question is, is that as an owner,

Unknown Speaker 51:36  

should you

Shawn Harper 51:39  

as an owner, should you already have had your wallet open in the first place?

Ari Gronich 51:46  

Yeah, so again, I have my own opinions, right? If we don't want big government, right, and we don't want corporate responsibility, then what? So we don't want government to, you know, on Social Security to get overrun. And we don't want our corporate owners to have to actually take care of the people that made their business for them. Because without the players, there is no business for them. Right? So without that, having that mindset that the bottom line is all I'm looking at, is really short sighted. Because if you think about it, those players when they're well taken care of, can be assets for their entire lives, not just while they're playing the game. And therefore, doing things that are promoting could be good for an owners bottom line. But if they're not taking care of their players, why would they want to do something for the team and the owner that isn't hasn't been taken care of. So that's why I'm saying like, if they actually were to think about it in a way other than mathematically, only mathematics with no context is what I'm saying. Then all of a sudden, the context becomes bigger than the mathematics and the mindset starts going, Yeah, but how can I make that work in my advantage otherwise, and you all of a sudden, open the doors of possibility because you're doing the right thing versus a closed door of a no.

Shawn Harper 53:34  

So check it out. Unlike life, there's only one matrix that drives numbers in the NFL, that's winning. When you go out Davis, you just win if the stadium is packed, the stadium will be packed, if you win. And so they're fixated on this season, how can we win that takes care of so many other things. However, now it like example, if you when the stadium is packed, the TV ratings are up, and there's more money is coming in. Now. However, the NFL owners are like, Wait a second, there are other variables that we've never considered before, like players after care, because now everyone is seeing this. Now we have multibillion dollar lawsuits, it's affecting the bottom line. Now we have the press and negative press as affecting the bottom line. Now we have all of these males, a mom who don't want the kids to play football, no more is affecting the bottom line. 15 1015 years from now. Now we have colleges and their own investigations as affecting the bottom line. Now we have to look at a mosaic of things other than winning on the field in that in and like perfect example, there could be a NFL player who gets you know, a domestic case and you know, and they're waiting to see what the press is going to do. Okay, get a slap on the wrist. You know, because you're good for the game, and then all of a sudden the press blows up like what you did? What do you got? Oh, no, we got to change that why that's now it's affecting the bottom line. So you're not going to get these people to change their mind till you start affecting the bottom line.

Ari Gronich 55:18  

Yeah, so I agree that that is probably the most motivating factor. What I like to attempt to appeal that appeal to is things like common sense, critical thinking and butterfly effect. What are your actions that are? What are the consequences to those actions? What are the consequences to those actions? And what are the consequences to those? And if those are affecting the people who are making your business for you, then you should probably address them at some level, in your mind before they become a problem. And that's goes back to your question, should they have thought of this ahead of you guys making a stink about it? And the answer is yes. If they were thinking far enough ahead to realize that this was going to be a consequence to them not thinking about it to begin with.

Shawn Harper 56:11  

So check it out. You ever watched that movie called? I mean, I mean, well, there's a show is, I think it's called Undercover Boss, right? Yes. And so it's like, you know, here's the CEO, he or she did come in, and they disguise themselves as an employee. Right? And then they work for maybe two or three weeks. What is the common theme? The common theme is, I never knew they had it this bad. Wow, I got to help out. Because I feel it, I see it. These guys and ladies are so far removed from the after life of the game and tell social media don't hear something here and there, they just move in a million miles. And now, they don't care about that. But now they have to care about that. And you know what? I'm not the moral police. I'm not saying well, this is how you should be thinking in this. And this is no, I'm like a put some jam over here for these players. You just keep doing what you're doing. It ain't my job to change your heart and change your mind that day. My job, my job is to make it fair for everyone for years to come and legacy winning legacy.

Ari Gronich 57:28  

So legacy is not just the games you won, but the people you left behind.

Shawn Harper 57:40  

Yes, right. Yes. And right now, you might not be thinking about my legacy. And so I'm going to force you to think about my legacy.

Ari Gronich 57:49  

And I'm forcing you to think about your own legacy and the impact that you've had on the people that have impacted you. So, you know, this is this is the the greatest debate in the world in general right now. And I like to bring it up in these fun ways. Because, you know, we can we can go on about, like, you know, do I care about the owners of the NFL, only in the sense that I've had too many NFL players have to come see me because they were injured, and they don't get taken care of by the teams or the people that, you know, they injured themselves for. And so on that level, I have a kind of an invested thing I want to see the people who are taking care of these players, you know, step up their game, so to speak, so that the players don't have to deal with the injuries quite the same way as they've had to in the past, and will get continuing care afterwards to make sure that their whole by the end of their career, not just at the beginning of it. Right. I think that personal. I think

Shawn Harper 59:01  

that we're both saying the same thing. I think that where we might differ is, is you want a you might from what I'm hearing, when a conscious decision to say, Hey, this is the right thing to do. And while I'm saying I don't care what you think you can I don't care you were going to put it in play a system in play at the taken care of regardless.

Ari Gronich 59:26  

Right. And I get the doing it in spite of Yeah, right. No, yeah. And are you listening people? What what's wrong with being a good person and having integrity and doing the right thing? Like answer that question in a way that isn't just profit over people, right? Because without people you have no profit. Right, right, you have no business, you don't have any, you don't have anything.

Shawn Harper 1:00:04  

And that was the entire argument with the labor in the NFL. Pa who matters more the people that that was their entire argument, we matter more than your profit.

Ari Gronich 1:00:18  

Right. And I extend that because I have these conversations, like I was saying before, because I extend that same thing to the system of medicine, the governmental systems, the things that we're doing, that have nothing to do with getting a good outcome. Right. So we treat patients and we don't cure them. Right? Why not? What's the reason for it? Do you have a good enough explanation? For not talking about the things that make people healthy? You know, do you have a good enough explanation? Because I haven't heard one yet. So I want to get those out. And I like, I like being able to use the metaphor of the owners, because that's just the truth. What are what are some of the things that you love talking about when you're giving these talks to people, though, because I know, you know, you talk a lot about obviously, the sport and adversity and you're taking business, but what's what's the main themes like, give me three to four main themes of what you talk about in your talks, and then what somebody can actually do with those talks to create a new tomorrow today.

Shawn Harper 1:01:47  

I love I love to talk or the, or the nest that I come from, is mind shift. It's different mindsets. You know, it's it's, a lot of people think the way that they think, because they have a particular worldview. And that worldview has to be challenged in order for you to win. Let me give you an example of a worldview. A worldview is, you know what, you're going to work your butt off, and at the age of 65, you'll retire and you'll have and this and the money will be in a 401k and blah, that's a worldview. That's not accurate, because over 90% of people are dead or dead broke by 10, or 65, depending on the government for their their primary source of income over 90%. Okay, that's not an accurate worldview, the worldview up until recently was the best investment is your home, and we know right now, well, I'm gonna tell you right now, you know, unless you got some real estate that appreciates about 10 to 15% a year, your home is not your number one investment, let's, let's attack the world view. Like, I'm a emerging business owner, I don't say small business, because that's an oxymoron. I'm an emerging business owner. So, you know, I love what they give us. These are, these are the techniques and strategies you can use to grow your business, but I'm taking a step back, and I'm looking at them differently now. Because in within five years, you know, 85% of all businesses will go out of business, why wait a second, you know, if we're all listening to the same thing, you know, I take a you know, a take a shift with our actual with our actual educational system. I'm like, you know what, I got a problem with you guys. You know, I need to challenge the mindset that you've been taught it with your educational system that getting a collegiate education with $200,000 student loans is a great idea, it might not be a good idea. So I teach you this change in shift your mind to win in this game of life, just like the 46 bear was a man de Dahomey coaches were like, This is not fair. What is this? What is this 44th all the guys are down, what's a different mindset? And sometimes you gotta think outside the box and not get comfortable because if you're not careful, your comfort zone will become your casket.

Ari Gronich 1:04:18  

Okay, so that I'm just gonna do the mic drop on that one.

You've heard a few of those, right?

Shawn Harper 1:04:33  

Yeah, just one or two. One or two?

Ari Gronich 1:04:36  

Yeah. So that's, you know, that's a mic drop moment. So now we know, okay, change your mindset. If somebody said that to me, I might go. Okay, I haven't heard that one before. Right. So let's give some tricks. Tips. How Choose, how did you change your mindset? And what are some ways that somebody can begin to change their mindset, especially when our mindsets are pretty engraved in our brains?

Shawn Harper 1:05:15  

Yeah, think differently. So you have to the the, the, the number one mindset that you have to change first and foremost, is your identity. That that's it right there is that, for me, I am a winner. That is the biggest mindset, right? That you, you have to change that because it changes your perspective, it changes your approach to life. Let me give you an example. If I'm on a roller coaster, like a six flags, right, and, and I'm in a roller coaster car, or let's use something a bit more that people can understand if, if I'm on a ferris wheel, and the bears will is up there, and I'm going around the Ferris wheel and it gets stopped at the top. I know it's a ride. So I can be a little nervous. But it's cool, you know, because it's a ride. I'm on a ferris wheel, you know, 300 feet in the air? And I don't know, what's her ride. And I don't know, if I'm gonna make it down. Do you know how scared I'm gonna be? I'm gonna be very scared. So when you approach this game of life, if you don't know who you are in this game, and if you don't know your projected outcome, and this is what I am, and this is what I do. In this game, the game is going to take you for a ride, if I step on the football field, without a jersey on, nobody recognizes me, your identity is everything. So my identity is that I am a winner. And so now I approach life from that. So naturally, when I start doing is I start studying other winners, then I start pulling laws from other winners, like a perfect example, is a guy named Walt Disney, Walt Disney was a winner. And he had Disney Land and he was landlocked. He couldn't build. So guess what he hired a team of people to secretly start buying acreage in Orlando, he brought up close to 30,000 acres of land before they realized what he was doing. That's a lot of capacity winners, always create capacity winners, always build teams, winners. Always start with the end in mind, Stephen Covey winners, always learn how to win and accept loss and learn from the loss. When we lose your study, you go to the field room and you understand your loss winners know their competition winners know themselves. Okay, and so now it's, it's a totally different mindset. But it starts with your identity. Because if you don't know who you are, you're who they say you are. And once somebody can name you, it has all authority and a power over you

Ari Gronich 1:08:03  

don't know who you are, if you don't know who you are, you only know

Shawn Harper 1:08:09  

if you don't know who you are, you are who they say you are,

Ari Gronich 1:08:11  

you're who they say you are. Got it. Wow, it's pretty powerful. It's kind of like abrogating your personality and your who you are to the rest of the world. You know, it's interesting because a lot of people tend to do that and mask themselves off without even realizing that they've put a mask on.

Shawn Harper 1:08:37  

Yeah. That's image. Because we value image, we don't value identity.

Ari Gronich 1:08:48  

So how does one go about taking the mask off?

Shawn Harper 1:08:54  

integrity with yourself being truthful. And understand that it's okay to be everyone is like a piece of a jigsaw puzzle. You have strengths that poke out and you have weaknesses that poke in you have to be willing in okay with you in our in our society makes us so discontent to be who we are. That's why you want to spend all that money for a daggone Mercedes and live in a certain housing development where certain you always trying to become but you can never become unless you be so you know what, just be you and be happy with who you are.

Ari Gronich 1:09:35  

Nice. I think I think we'll leave the audience off with that. Because you know, what else? What else is there but being comfortable with? Yeah, you are and taking that out to the world. Yeah.

Shawn Harper 1:09:58  

This listeners listen. Because you get me on a roll here, I was gonna say one thing, okay? We are all in the business of selling. Okay? But before you try to sell anything to anyone else you sell to yourself, sell yourself in the mirror, you sell yourself, you're awesome. You're this thing that you sell yourself, before you sell to anyone else. sell yourself and never sell yourself short.

Ari Gronich 1:10:29  

But you're more than welcome to rant on my show any day. And get on a roll. And I really appreciate you being here and giving to the audience like this, like you have. I know, I asked some pretty crazy questions, gets you off off your normal game, hopefully a little bit. I like to, you know, throw the curves. Not just the past that straight nicely spiraled, but the ones that lemon out, you know. So. So I appreciate you being here. And, and we will, you know, we'll, we'll continue on these conversations. And hopefully the audience got a lot out of this. I'm sure that they did. And remember to rate subscribe, comment, like review, etc. Shawn, how can people get ahold of you if they'd like to? work with you?

Shawn Harper 1:11:30  

Yeah, so my actual website is Shawnharper.org. Or Seanspeaks.com Yeah, use Sean speaks.com. I'm giving away a free chapter of my book. And it's Sean Harper wins, w ins.com. And no, don't worry about that. Go to Shawn harper.co, you'll get the full book, I'll give you a full book, you get the full book and the Winning Edge understanding, winning strategies and tactics. Since we've talked about that, you pull that out, go to Shawn harper.co, you get the entire book for free. You ain't gotta go to Amazon. Yours. And last thing I'll say is, this is me, selfishly is Shawn Harper speaker on Instagram.

Ari Gronich 1:12:21  

That's it. That's awesome. Thank you so much for for that gift. I know that that'll be in and of itself a great value for the audience. So remember to go there, Shawnharper.com and get a copy of his book. And winning earn yourself. Yeah. And so winning mindsets. This has been a great new tomorrow episode. And let's remember to create a new tomorrow today. Activate your vision for a better world. I am your host Ari Gronich. Thank you so much, Shawn, for coming on. And we'd be out. Thank you for listening to this podcast. I appreciate all you do to create a new tomorrow for yourself and those around you. If you'd like to take this information further and are interested in joining a community of like minded people who are all passionate about activating their vision for a better world. Go to the website, create a new tomorrow.com and find out how you can be part of making a bigger difference. I have a gift for you just for checking it out and look forward to seeing you take the leap and joining our private paid mastermind community. Until then, see you on the next episode.