In this episode of Ghetto CEO News, Monrae breaks down how Beyoncé didn’t just drop Cowboy Carter—she launched a strategic, culture-shifting funnel that most brands could never pull off.

No press run.

No interviews.

No TikTok challenges.

Just silence, rollout, merch, and movement.

Monrae analyzes how Cowboy Carter became a masterclass in brand equity, audience control, viral timing, and funnel-building—without saying a word.

You’ll learn:

• The real strategy behind Beyoncé’s silent marketing

• How her funnel moved fans from curiosity to conversion

• Why most brands can’t launch in silence

• What “Album Mode” means for CEOs, not just creatives

• How to apply Beyoncé’s launch structure to your next campaign

• Why silence is powerful—but only when you’ve built the groundwork

This isn’t just marketing. It’s cultural disruption. And this breakdown gives you the playbook Beyoncé used—even if you’re not Beyoncé.

🎙️ Watch the full episode now:

https://youtu.be https://youtu.be/a_hD2x5xND4

🎧 Listen on Spotify: https://open.spotify.com/playlist/3BSj8wtycIdb9hGgyFMHWb?si=0aedb82133784562

🧠 Want to launch like this?

Get Monrae’s full ChatGPT Bundles and start building campaigns that convert: https://marketingbymonrae.com/pages/birthday-sale

#CowboyCarter #BeyonceMarketing #AlbumMode #MonraeBreaksItDown #MarketingStrategy #LaunchPlanning #DigitalMarketingPodcast #FunnelStrategy #GhettoCEO #CultureMarketing #LegacyOverLikes #BrandEquity #MarketingBreakdown #CreativeCampaigns #SilentLaunchStrategy #BeyonceFunnel

Support this podcast at — https://redcircle.com/ghettoceo/donations

Advertising Inquiries: https://redcircle.com/brands