School Hours CEO

Ep. 5 - Reverse Engineering Your Launch

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In this episode of the School Hours CEO Podcast, host Danielle Gray breaks down how to reverse engineer your launch as a mom entrepreneur. She explains why a methodical, backwards-planning approach is essential when you have limited work hours, and shares strategies for creating sustainable launch assets that can be reused for future offerings.

Key Takeaways
  • Start with clarity: Know exactly what your offer is, who it's for, and why they need it
  • Work backwards: Plan from your launch date, giving yourself 4-6 weeks of preparation time
  • Think long-term: Create launch assets you can reuse or repurpose for future launches
  • Break down tasks: Create detailed checklists of each component needed for your launch
  • Batch similar tasks: Record all videos at once, write all emails in one sitting, etc.
  • Build in buffer time: Plan to use only 20 hours of your available 25 for unexpected situations
  • Embrace imperfect action: Done is better than perfect; you can refine with each iteration
  • Apply the M.O.M. Method: Manifest your vision, Organize your tasks, Master the implementation
    • Mentioned in this Episode
    • 20-Hour Work Week Blueprint - Free resource for mom entrepreneurs
    • Time Management Video - Previous content about efficient time use
    • Why I Work 20 Hours Instead of 25 Video - Explanation of buffer time concept
      • Connect with Danielle
      • Website: www.daniellegraycoaching.ca
      • Instagram: www.instagram.com/mindsettomanifest 
      • Free Resources: www.daniellegraycoaching.ca/free-resources
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        School Hours CEOBy Danielle Gray