BrandBox

Ep. 5 - Runaway American Dream


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Ep. 5 - Runaway American Dream

Tracing the American myths of open space, freedom, and control.

Show Notes

  • Polaris Slingshot
  • Revel Mopeds
  • Mad Max
  • Cannonball Run (NOT the film!)
  • El Dorado and Utopia
  • Arthur Guiterman - Poem "Daniel Boone"
  • "They Live By Night"
  • Freud's Personality Theory
  • "Manifest Destiny"
  • YouGov Flat Earth Survey
  • Atlantic Magazine - Cognitive Dissonance article
  • Leon Festinger on Cognitive Dissonance
  • Confirmation Bias
  • Julian Rotter - Internal and External Locus of Control
  • New York Times Science Times Mars Jars article
  • Victim, Villain, Hero Story Structure
  • Wotan/Odin Myth
  • Progressive Insurance - Motaur/Herd ad
  • Appollonian/Dionysian Order/Chaos conflict
  • Jean-Francoise Lyotard - The Post-Modern Condition
  • The Motaur
  • BrandBox.Show

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SVA Masters in Branding program.

Music courtesy of Mikel Rouse.

Dr. Tom Guarriello.

Mark Kingsley.

Thanks for your support!

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