We Need To Be Doing That

EP 50: Keith Hernandez

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EPISODE 50! 

Keith Hernandez (not the Mets guy!) is Founder and Partner at Launch Angle, and Host of the podcast The Changeup (again, not a baseball reference!). His prior jobs include Bleacher Report, Slate Magazine, and Buzzfeed.


We discussed:
- How often people mistake him for Keith Hernandez of the Mets, but how it works in his favor when making restaurant reservations
- Shift in content creation from his time at Bleacher Report to 2022
- Athletes building their brand away from sports, and did it all begin with LeBron James?
- Considerations for branded content and athletes, what is working and what isn’t
- Thoughts on NIL (Name, Image, Likeness)
- His career arc, how he got an internship and started in the industry
- His firefighter stories… no, really
- What he’s up to now with Launch Angle

https://twitter.com/keithrhernandez
https://www.launchangle.com

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We Need To Be Doing That is a HEARTLENT Group Production      
WNTBDT.com
@ElliotGerard // @jonahballow // @keiths

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