Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

EP #528 The High-Ticket Price Point Strategy Behind a $87K Kickstarter | Keybird


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We talk with Mia from Keybird Instruments, who helped bring the Keybird L1 — a portable, wooden digital piano — to life on Kickstarter.

Their campaign raised over $87,867, attracting musicians and creators from around the world.

You’ll learn:

  • Why frequent updates can keep campaign momentum high

  • How Keybird adapted their messaging for unfamiliar markets

  • What advice Mia gives to creatives launching their first product

  • The power of authenticity in an oversaturated world

  • Why networking with other creators is one of the best tools out there

If you're a creative founder or launching a product internationally, this episode is packed with thoughtful insights and lessons learned.

Resources and Tools Mentioned:

  • Book a coaching call

  • Subscribe for Weekly Crowdfunding Tips

  • Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist

  • FREE Kickstarter Course

  • Keybird L1 on Kickstarter

  • Keybird Instruments

  • Keybird on Instagram

...more
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Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding DemystifiedBy Crowdfunding and Kickstarter Expert Salvador Briggman

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