In this episode of The Marketing Nerdz Podcast, I share the #1 Mistake Business Mistake most people do out there while starting their businesses! Well, when you are starting out your Business, your complete focus should be on getting the numbers rolling, getting sales for your product/services. However, that's where a majority of the people get stuck at. That is because most of them focus on all the other things but sales while starting out! The #1 Business Mistake I talk about in this episode is "perfection" With Perfection, I mean the desire to have the perfect logo, perfect font, perfect visiting cards, offer letters etc. People often spend a lot of time in making things perfect which don't really count in terms of ROI for the Business. Sharing a personal example, I share how I too made this mistake when I first started out and how it hit back. If you are working on making the allied things perfect and not focusing on driving sales or income for your Business, you are making a big mistake! So, "Stop playing the perfection game" and "do the work". Get things started and moving. If you have to run an eCommerce shop, build a store on Shopify, Run Facebook Ads and understand how your target audience is responding to your message. Analyse if they want what you're offering, get the numbers rolling and side by side get your other allied things in place too! So, to conclude, your goal if you're starting out a business should be to FOCUS on Sales! Avoid this #1 Business Mistake called "Perfection!