Chad Ledford has founded and exited a successful ecommerce business and is a Co-Founder and COO at AddShoppers - a social media referral SaaS platform. He is a proven expert in digital marketing & Conversion Rate Optimisation (CRO). 

On this episode, he talks us through how to turn your customers into advocates and then influencers. He also talks us through the key conversion types you should measure as metrics for your business:

 

cookies > email > account registration > sale > advocates (referral) 

 

 

Message from Our Sponsors:

This episode is brought to you by Remarkety.

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Try Remarkety absolutely free for 30-days. No credit cards and no contracts.To sweeten the deal, 2x eCommerce listeners can get Remarkety for 30% off an entire year using the coupon code PODCAST30.

 

Visit Remarkety.com to learn more.Remarkety is email marketing for eCommerce. Simplified.

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