We continue the Mosaic of Wine series today in the company of Julian Gore-Booth, IMW Executive Director

Explore how Interpreting Wine can help you tell your unique story and connect with new audiences: www.interpretingwine.com/2025prices

(00:00:08) The Mosaic of Wine intro

(00:01:30) Julian Gore-Booth Origin Story - Entering the International Humanitarian World

(00:07:05) Culture - Oddbins cultural influence, Culture of wine excellence among Masters of Wine

(00:16:40) Expertise - Storytelling at the IMW with 2025 marking 70 Years of the IMW

(00:24:30) Challenge - Self-selecting entering the MW programme, What if the MW programme isn’t for you?, Mentoring, Former students of the MW programme, 

(00:42:30) Service - Opening the MW programme out to new regions

(00:45:00) Purpose - Strategy 2030 - Growth and Diversification, CPD for members, Symposium, Media communication

(00:50:00) Contact Details and Outro

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Intro and outro music The New Investors http://newinvestors.dk/ Contact: [email protected]

GUEST CONTACT: Julian Gore-Booth, IMW Executive Director

https://www.mastersofwine.org

Date recorded: 30 October 2024

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Email: [email protected]

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Mosaic of Wine series direct links (12)

http://www.interpretingwine.com/564 Malu Lambert 

http://www.interpretingwine.com/565 Richard Hemming MW

http://www.interpretingwine.com/566 Sarah Jane Evans MW

http://www.interpretingwine.com/567 Peter Arijs 

http://www.interpretingwine.com/568 Amber Gardner 

http://www.interpretingwine.com/569 Jenny Hemmer 

http://www.interpretingwine.com/570 Julian Gore-Booth 

http://www.interpretingwine.com/571 Bree Stock MW 

http://www.interpretingwine.com/572 Andreas Wickhoff MW

http://www.interpretingwine.com/573 Milena Berman 

http://www.interpretingwine.com/574 Barbara Drew MW

http://www.interpretingwine.com/575 Abby Rose