Hi, I am here with Chase russell, As Founder and CEO of Russell Aviation. he have made his mission to build a company around service and excellence. Providing affordable private flights, on an unscheduled basis from their home base in Punta Gorda, Florida to Anywhere in the Southeastern, U.S and the Caribbean. Their pricing structure is what sets them apart from the countless other private air charter companies available. He aim to change the private charter experience by offering cost-friendly flights while staying true to the luxury of flying private!

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Create a fundamental change in the global community from a strictly reactive system of medicine that focuses on symptom and emergency treatment to a proactive system based on whole-being health as well as illness and injury prevention. Personally teach and influence at least one million people.

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Ari Gronich 0:07  

Welcome back to another episode of create a new tomorrow, I'm your host Ari Gronich with me today I have Chase Russell, I am not going to do my normal, spectacular introduction of Chase, because he's just, you just can't do it with this guy. I mean, from wars, and combat to owning his own plane company at 25. I mean, you can't explain the path that this young man is on to shift and change the world. So Chase, why don't you tell us a little bit about yourself. And kind of one of the the main things that makes you who you are and what and do what you are doing and why.

Chase Russell 0:58  

So I'm chase Russell and I, I'm an Air Force veteran, I did two tours in Afghanistan, and I did one in another in the Middle East for a year long stint. And I decided to get out of the military and said, Hey, you know, I always wanted to be an entrepreneur, I wanted to go into business. I loved aviation. So let's let's start a private airline. And at the time, I was unaware that you could start a private airline. And most people say that to me, they're like you. I didn't even know you could just do that. Apparently, you can. And that's, that's good news for me. Man, I was like, what's going to be our niche. So our niche is making private charters affordable. So everybody wants to fly privately. But it's extremely expensive. And I was like, it shouldn't be that way. And so we started building the premise of Russell aviation, and we built it on the premise of an affordable private charter. And it's really taken off, since I've got out in 2019. And I'm excited for the future of it.

Ari Gronich 1:55  

So let's get into it. Us policies and politics, the foreign policies, especially, you've been a contractor, you've had to go to war you've been overseas, you've had a lot of time to spend studying this particular topic, right? Absolutely. So So tell us is what we're doing very efficient.

Unknown Speaker 2:25  

I don't think the way I see it, okay, I've spent a spent the majority of my adult life in the Middle East. I like you said, I worked as a contractor. I worked in the military over there. So I've seen both sides of the fence on this. In the short answer, no. It's not effective in any way possible. You can't fight though the way I say it is you can't fight ideology with with bombs, you know, that you're not going to change someone's mind by by blowing up their town or by, you know, assisted suicide, whatever you want to call it. It's just not how it works. I mean, anybody can agree with that. I think the way I look at it, it's just not it's not effective. The way we went into it's not effective. I'm sure there's a there's a much deeper cause behind the reason we're in Afghanistan. But as far as I don't, I don't negate the fact that there's a lot of people there that they're, they're there because they were told to be there and they have a job to do. Okay, I was in the military. I understand how that goes. And I appreciate that. And I'm not gonna sit here and say that the the war in Afghanistan is a shamble. But it's been going on now for for decades. I mean, I know, people that their dad fought, and now they're fighting it, you know, and that's, that's not how it should be. It should be operated. Whether you pull out completely of Afghanistan or anywhere in the Middle East, I don't know. But I mean, the general rule of thumb is they don't, they don't really want you there. The Middle Easterners don't want you there. We wouldn't want Russians on our soil. So why would Why would they want us there?

Ari Gronich 4:07  

You know that it's a funny thing. The whole concept to me, of borders, and territories and things are it's kind of a distasteful thing to my humanity. And I'll just share with you why and then I'll let you kind of go but I'm Jewish, right. So there's right now a lot of Israeli Palestinian fighting.

Unknown Speaker 4:37  

And

Ari Gronich 4:39  

the media is sharing what the media shares which is not the truth in any way, shape, or form. And so I take it from from a perspective of what's in a border and in a border in the nature of a border is division between two sides between two kinds of cultures between two kinds of people. To me, what we've done in the US should be the prototype for the world. However, as far as integration of culture, however, the way that we do it is such a bully ish way, it's going to be our culture, or nobody's right? It'll be the culture we create, or nobody else's. And that's what division and borders do to me, in my head. So, you know, like, if I look on a satellite image of the world, there are no lines separating states, right? There are no lines separating countries, there is no, no natural reason for creating territory's borders other than we're not comfortable being around people who are not exactly like us. So I wanted you to talk a little bit about that.

Unknown Speaker 6:10  

I think if you if you look at the history, I mean, let's let's talk on the borders for a minute, you know, let's look at the history of it. prior to World War One, you had the Ottoman Empire, the Persians, you know, after World War One, they decided, hey, let's just draw a bunch of borders, if we're talking about the Middle East and Europe, and that's where you see a lot of this division. That's where you see a lot of this. And then of course, with Israel 1948 when when Israel became a state, but you're you're right, and you're accurate in the sense that there's no you can look at a satellite image, and there's no borders, you know, but it's, it's an it's an understood goes to an understanding of cultural norms.

Ari Gronich 6:48  

Right? I think that, for me, the issue becomes this concept of, they're coming over and taking from me, right. So when I was in Greece, during the Paralympics, for instance, all I heard from the Greek people was about the Albanians coming over and stealing the jobs reminded me a little bit about the US concept of the Mexican people coming over and stealing the jobs. And then I was in another country, and they were talking about a different country that was coming over and stealing the jobs, right? Like, every country has people who want to be there. And some who could be not there. Right. And I guess we're where, where that division comes from, is that we are a global planet, most humans tend to roam, we are roaming people we like to explore, we like to adventure, we like to see new things. And I think that part of the division in our policies are the division that we've placed with borders and stopping people, in some ways and respects from being able to freely travel the world. And when they don't really travel the world, you don't get to experience other people's cultures in a way that's like, that's the predominant culture that you're experiencing different from your own. Right, and therefore we don't understand each other's cultures, we don't know the same language of each other's cultures. And so we don't tend to want to be friendly with other people. And I think that that's part of our specific foreign policy. And I'm not sure why

Unknown Speaker 8:40  

people are afraid of the unknown. That's I think that's a lot of the issue that you're hitting on is people are afraid of the unknown. All right, everybody's terrified of something they don't understand or don't know. And then it's one thing that I, I'm very fortunate that I've been able to get out of the United States, I've been able to go experience other cultures and I'm the type of person that when I get to another culture, I immerse myself in it and I become, I become whatever you know, form you need to become because that's one respectful and to you're going to get a much better view of the culture. For instance, I, I was in Haiti, after the earthquake, I did a mission down to Haiti. And I speak I was learning French in high school, and I was very, I was really in love with learning French. So when I went down there, I didn't speak in English. I spoke nothing but French the entire time. And I was I think I was 17 at the time. And that's been just an amazing cultural change and shift in my life, just from that one trip that I did down there and got to you know, you'd learn so much more about the people when you can connect with them and I, I had never, I had never been to Haiti. I knew nothing about Haiti when I got there other than they spoke French and I easily became a Haitian. I'm not saying I am but I'm just saying like It was it was amazing. And it was fun. And they really accepted that and they were really respectful. Same, that's kind of all the sound.

Ari Gronich 10:07  

Yeah, so I'm gonna, I'm gonna add one to the determination. So we've got plan, action steps, we've got determination, I'm going to add one to it for you. And that's resilience. and resilience is probably one of the most important pieces to being an entrepreneur, and to making a difference in the world in general, because you're going to get kicked, you're gonna make have missteps, you're gonna have things that get in the way. And your ability to be resilient. And bounce back is always the most important thing. One of my sayings is, if you're not dead, it ain't over. So you're not done. I tell people, you can't fall off the wagon, you're not on a wagon, you're in life, you're in a body or you're in until you're dead, you're still on. And so at any moment, at any second, at any millisecond, you can make a decision and a choice to change the course of your life forever. And that is really awesome. That

Unknown Speaker 11:17  

No, I agree with that. 100% the resilience side of things. In that kind of goes back to my there's positive motivation, negative motivation, you know, something bad happens to you just look at it like, okay, cool, something bad happened to me, that's gonna motivate me to do better take a different route or take a different path, you know, whatever it is. And if something positive happens to you celebrate it for a minute, move on to the next thing, you know, and the more you start to celebrate the negatives, the more you're going to start to realize that they're not really negative. That's what's crazy about it is the more you stop looking at things negatively, and the more you start building a positive mindset and manifesting what you want in your life. And you start saying, you know what, that didn't go the way I wanted, but I learned something, you know, there's a mill, for instance, my company, we did a sales strategy, my first, you know, draft of my sales strategy. It was terrible, absolutely terrible. And I spent so much time on it. And I worked and I stressed and I, and at the end of it, I was like, This isn't gonna work. I went to my mentor, he's like, this is terrible, and good for him. You know, that I'm very fortunate to have people that do that for me. But it was it was terrible. And I was so upset. I was like, I can't believe I spent so much time on this, but and it's terrible. But it led me to an even better strategy. And it led me to rethink and relook at things and hypothesize and question and have a general gray area. And I wasn't so certain on one thing, that I was blinded by by everything else. And that's, you know, you got to look at it as a positive. And even if it's a negative, it's still positive as you learn something.

Ari Gronich 12:56  

Yeah. So here's where I, I'm going to just kind of add a guess, again, is, with the gray area, we've been talking a lot about gray area, and there being no black and white. And here would be my caveat for for people in general, the audience to think about is nuance lies in the gray area. But your decision lies in black or white, the gray areas, the fence that you gather your information on, but it's not the fence that you want to hang your hat on. You you get the information, and then you make a decision one way or another. And then you just go Okay, did that work? Did it not work? Why? Why did it work? Why did it not work? So you can you can have the Meyer decision,

Unknown Speaker 13:46  

your decision should be fluid, I think to to add to that, I think your decision should be fluid, you know, it's like writing a paper, a research paper, you know, you've read out this rough draft, and you just throw all your all your ideas on a piece of paper, right. And then once you read the final report, you know, a year from now, that final report might need to be revised, which is why in most news articles, there's amendments, there's all kinds of things, you know, it's the same thing you've written all your ideas down, that's your gray area, take that information, make a decision. And then you know, you need to be subject to altering that decision to Don't be so dead set.

Ari Gronich 14:20  

Always reassess you know, and as a as an A person who trains Olympic athletes, right? When I come up with a plan, we've got six months for you to get to where you need to be in competition. how we're going to do that we're going to create the plan. It's going to be a six month plan. But every marker, we retest, we reassess are we meeting? Are we meeting our goal? Are we meeting our goal? are we are we not? Oh, what are we what do we need to do to get back to where we are meeting our goal because the competition is there. You don't have a choice on the time, right? You just got to do what you got to do to get there. And that's the same thing with business. So if anybody in the audience here wants to go take a private flight with you, how can they get ahold of you?

Unknown Speaker 15:08  

So yeah, on the business side of things, you can go over to Russell Russell air charter.com, you can find us on Facebook at Russell aviation and on Instagram at Russell aviation as well. And then I'm on LinkedIn, Chase Russell, feel free to connect with me, I love chatting with people and getting to know other people and their stories. Awesome. Is

Ari Gronich 15:27  

there anything else that you'd like to leave the audience with?

Unknown Speaker 15:32  

Um, you know, just, if you're looking to start something, and you think, wow, that's way too big, or that's way too big of a goal, or you're looking at somebody else, your neighbor, your friend, your buddy, your wife, ex wife, whatever it is, and they're doing better than you in life. Don't think like that. Your life is your life, and you get to live it the way you live it, nobody's on the same time table. Okay, just because I'm 26. And I'm starting this or someone's 46. And they're starting something else that doesn't make anybody any different. It's just a matter of taking the time, the mindset and growing yourself. And I think people that take the time to grow themselves and grow and foster a mindset of self motivation. Those are normally the people that that have the positive things come at them when they're not even doing anything. That's one thing I've learned since starting this business is, you know, if you put out a positive energy, you're going to get a lot more positive energy tenfold back.

Ari Gronich 16:35  

Absolutely. Well, thank you so much for being here. It was, it was a pleasure to have you on. I know that the conversation does not always take the prescribed route. But But as long as as long as the audience gets, you know, tips and tricks and ways to move forward, I'm a happy camper. So I really appreciate the deep conversations versus surface one. So thank you so much for helping me to create a new tomorrow and activate people's visions for a better world so that we can all live the life of our dreams. Thank you so much for being here. I appreciate it. Thanks so much for having me.