How does one New York City socialite whose main job is to attend and host live appearances and events pivot her brand to make waves internationally during the pandemic? Lara Eurdolian, founder of Pretty Connected, sits down with me today to chat about her experience in the beauty industry, trailblazing through the pandemic, gaining international attention in top media outlets worldwide like Good Morning America, The Today Show, and having her accessories seen on numerous celebrities like Sarah Jessica Parker, Bethenny Frankle, and more.

If you stick around, we also may just recap an amazing PR campaign we also did together for her major collaboration with Grammy-nominated singer/songwriter, KESHA. 

Lara Eurdolian

IG: @prettyconnected

Store: @prettyconnectedshop 

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