Lots of sales professionals say they're selling value...but are they really? In this episode, Mark and Amanda talk about what it really means to position and sell value in any industry, including:

• The difference between value and return on investment (ROI)
• The step in the sales process many people – including a lot of young professionals – are missing
• The four types of value you might be providing and which types are most indispensible
• The difference between transactional and emotions-based selling

And more!

It's not easy to sell value and do it effectively. With these tips, though, we're sure you can keep moving the needle to create true partnerships with your customers!

Episode Resources:

• Start With Why – How Great Leaders Inspire Action (Simon Sinek TEDx Talk)
• What Airbnb and Strava Know About Know About Building Emotional Connections with Customers
• The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible by Brian Tracy
• Never Eat Alone: And Other Secrets to Success, One Relationship at a Time by Keith Ferrazzi
• The Hardcore Closer Podcast by Ryan Stewman
• The MFCEO Project Podcast by Andy Frisella
• The Gary Vee Audio Experience
• Mark Jewell Speaking & Training on Facebook, Twitter, LinkedIn and Instagram
• Mark Jewell on Facebook, Twitter, Instagram, LinkedIn and Snapchat (user: markjamesjewell)
• Amanda Sollman on Twitter, Instagram, LinkedIn and Snapchat (user: sollmana)