Lazy Entrepreneur Podcast

Ep 63 - Creative vs Strategic Thinking: What's the Difference? With Chelsea Sutton


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"You have to understand the whole business. You have to understand the intentions of the business owner, the business manager, and the way that  they intend for their business  to translate for their customer."

Chelsea used her experience to share why it's important to intentionally get to know your clients and think of them as teammates in order to execute a successful marketing strategy.
 
Success stories are always inspiring when you hear them from the person who's had an amazing experience. Listen to this episode as Chelsea shares personal stories of how her organization helped other businesses achieve their goals.

Key Things for Growth
 
Growth is undeniably constant, much like our days of living our lives, and that is what Chelsea is absorbing as an entrepreneur and a leader in order to expand her business and achieve success. Nonetheless, she made a few key things to share for entrepreneurs to fulfill their desire to grow within their business.

  • Quality Relationships with clients and each other
  • Quality Work at the core of what you do
  • Building a team around your business
  • Delegate both of your weaknesses and strength  with that team and learn from it


Chelsea admits that she won't be able to do it on her own without virtual assistants. Not having all of the necessary skills to complete all of the tasks, as well as dealing with the daunting work and emotions from running a company can drain all of your energy. She reminded herself that finding people that suits your company and forming a team with them is critical to having a quality production and a well-done job.




About Chelsea Sutton

Chelsea Sutton graduated as Cum Laude from Arizona State University, a top 20 business school, with a Bachelor of Science in Entrepreneurship and Business Management. Now Chelsea Sutton is the founder and CEO of ConsultMent, a marketing agency that helps purpose-driven brands develop marketing teams. Consultant designs intentional marketing campaigns to achieve their aims, from consultancy to management services.
In only one year, she has managed accounts of over 300,000 followers and over 250,00 impressions for brands. She directs digital marketing campaigns for hospitality brands that generate over $7 million in revenue annually, and she creates and manages marketing strategies such as blogs, email marketing, social media, digital advertising, and public relations. She is also an Adjunct University Instructor for Marketing Research and Social Media Marketing.



Connect with Chelsea and her company ConsultMent here:


Website:

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