In this week's episode of ‘The Veterinary Business Success Show’, host Brendan Howard is joined by author, speaker, thought leader, and speech coach, Samara Bay. 

As a sought-after speech coach, Samara coaches a whole array of clients, including top actors in Hollywood (such as Pierce Brosnan, Penélope Cruz, and Rachel McAdams), C-suite executives, candidates for the U.S. congress, and celebrities who are presenting awards or talking at the UN.

Samara is also a well-recognized author, whose work (on rethinking the sound of power) has been featured in The New York Times Magazine, Forbes, CBS Sunday Morning, Tamron Hall, Slate, Create & Cultivate, and Jezebel. Alongside this, Samara has a debut book, ‘Permission to Speak’, which is packed with expert tips and easy-to-follow exercises on finding your voice, that is set to be published on February 7th, 2023.

In this episode, Samara and Brendan discuss how better speaking techniques can lead to better exam room conversions. Tune in to find out how.

Episode Outline

• [00:00] Episode Intro.
• [01:29] The episode starts with Samara describing her specific niche as a voice coach.
• [04:00] Were you comfortable working with a speech pathologist when you were starting out?
• [06:59] Brendan and Samara talk about prescriptive and descriptive linguistics.
• [10:51] When do people decide to change their voices?
• [13:06] Samara talks about voice authenticity and how voice projects power.
• [18:02] Samara discusses a situation when one’s authenticity does not excite the intended individual(s).
• [20:24] Does bringing the voice up or down bring out the absurdity of a situation?
• [22:00] Voice standards as per different generations.
• [24:15] Ad break- Learn more about our Leaders program
• [27:45] The episode resumes with Samara responding to Brendan’s question on how changing grammar affects the level of care veterinarians portray to clients.
• [31:42] Responding to moments of resistance from clients.
• [33:38] Samara explains how one should communicate to climb the corporate ladder. 
• [42:03] Samara responds to a question on why women’s power strengthens as they get older.
• [48:39] Samara offers advice to people who feel irritated by other people’s voices.
• [50:09] Samara advises on people who fake their optimum voice match.
• [52:27] Samara speaks about her book “Permission to Speak”.
• [57:27] Brendan wraps up the episode.
• [57:53] The end.